What’s it like leading localization efforts for some of the world’s most well-known companies?

In this episode of Content Design with Friends, Camila and Laura sit down with Stefania Russo, who leads the Internationalization Program at Expedia Group. Stefania dives into the impact of creating globally-minded and culturally-informed content strategies and the evolving challenges of localization today. She shares her takes on collaboration, designing for new markets, and how she sees AI changing the field now and in the near future.

Want to share your story? Have a top you’d like us to cover? Email us at cdwithfriends@gmail.com.

In this episode, Camila and Laura invite Dean Robertson, Senior Content Design Manager at Expedia Group, to talk about the integration of AI in content design, the importance of maintaining ethical standards, and the irreplaceable human elements in content creation.

Dean shares practical applications of AI in his work, emphasizing the need for collaboration and critical thinking in leveraging genAI effectively.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

Camila and Susa have both recently stepped into management – and they’re here to share what that’s been like so far. In this episode, they share their experiences, doubts, and lessons as new managers.

Whether you’re managing now, thinking about it, or simply wondering how to grow as a leader, this episode reminds you: you don’t need to know all the answers or a fancy title to be a great leader.

Featuring Camila Pechous and Susanna Agababyan.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.