Concierge to Couture - Adding to the Culture

Ever wonder who makes March and Ash look so darn good? Well, buckle up, folks — Dr. Leroy sits down with Jessica “JQ” Quesada, the dynamo behind the stunning visuals and stylish apparel at March and Ash. JQ spills the tea on everything from designing hats that fly off the shelves to creating shirts subtle enough to wear to church (true story!). She’s been there since Day One, transforming spaces, picking color palettes, and dreaming up local-themed designs that turn each store into a neighborhood vibe. From staying up till sunrise perfecting new store layouts to juggling ten locations and a calendar that’s always three seasons ahead, JQ’s world is equal parts creativity, strategy, and a whole lot of hustle. Step inside the world where merchandising becomes magic — and learn why March and Ash is so much more than just a store.

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Some highlights from the episode include:

00:00:00 – Show intro; March and Ash focus

00:03:02 – JQ intro and role

00:04:09 – First concierge hire

00:05:34 – Restaurant-to-cannabis journey

00:06:24 – Merch vs. apparel explained

00:07:08 – Employee apparel perks

00:08:18 – Custom hat and shirt designs

00:12:31 – Merch as brand marketing

00:14:26 – Local store themes

00:29:34 – Overnight store setup story

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