Cliff Ravenscraft on Losing $70K in 7 Days (And What It Taught Him)
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Cliff Ravenscraft on Losing $70K in 7 Days (And What It Taught Him)
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What happens when the thing you built becomes the thing that drains you?
Cliff Ravenscraft (the original Podcast Answer Man) shares the real story behind his biggest pivots: walking away from a $750K/year business, rebuilding with workshops and masterminds, getting hit by COVID when the “top of funnel” disappeared, and then taking a personal leap that cost him $70,000 in clients in just 7 days.
And the twist: how ChatGPT + a knowledge base removed the burden that made him shut Podcast Answer Man down in the first place… and why that’s what brought him back.
In this episode we talk about:
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Why “success” isn’t always scale (sometimes it’s depth)
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The 4-step Prosperous Coach method Cliff used to stabilize income
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The ideal-client filter: money + known problem + willingness to pay
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The hidden danger of building a business on one funnel
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The lesson Cliff learned the hard way: people don’t pay for problems they don’t know they have
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Why his comeback isn’t going backward… it’s going forward with better tools
If you’re in a season where your definition of success is changing, this conversation will land.
Cliff’s links:
PodcastAnswerMan.com
PodcastingAtoZ.com
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