Chat With Chattanooga Zero Waste

Would you sneak a plastic bag monster costume into your State's Legislature and wear it to meet with lawmakers? This is just one of the interesting things we found out in this inspirational interview with Sadie and Zach, the organizers behind Zero Waste Chattanooga. We discuss their Zero Waste journey and how they educate their community about environmental issues. Sadie has a great take on "Remedy Messaging" as it relates to recycling. She sites studies that show people are more prone to waste when they think there is a remedy like recycling. Listen in to find out if we should think about changing how we talk about environmental issues to better influence behavioral change.