Music plays a pivotal role in the retail customer experience as well as retailer's success.

As Ola Sars, CEO of Soundtrack Technologies, shares with Judy Mottl, editor of Retail Customer Experience, in this episode of the CX Innovators podcast, music has become a CX strategy that can drive customer loyalty as well as revenue.

Sars was a co-founder and COO of Beats Music, a subscription streaming service acquired by Apple in 2014 in a $3 billion dollar deal and which eventually transformed into Apple Music.

The Stockholm-based serial music tech entrepreneur is a 2024 Billboard International Power Player. Initially developed in a joint effort with Spotify, Soundtrack serves over 80,000 businesses across 74 countries with a music catalog of more than 100 million tracks available for commercial use.

Check out the Networld Media Group YouTube channel to catch up on past CX Innovators podcasts.

In this episode of the CX Innovators podcast Judy Mottl, editor of Retail Customer Experience, talks with Dr. Steven Stovall, Ph.D., associate professor of management at Southeast Missouri State University, on how the Gen Z consumer is impacting the retail customer experience strategy.

Stovall is former corporate executive who managed a global sales team overseeing $7.5 billion in annual revenue and has continued his entrepreneurial pursuits, starting a restaurant, an antique resale business and a hops farm. His unique combination of academic expertise and real-world business ownership makes him a compelling voice on how brands can effectively navigate changing consumer values.

In this episode of the CX Innovators podcast, Chris King, CEO of Monster Mini Golf; shares insight on how the indoor family entertainment brand fulfills its 'philosophy of fun' and why it's the center piece of the brand's customer experience strategy.

Monster Mini Golf is an indoor family entertainment brand with 30-plus franchise locations across the U.S. and Canada. The entertainment centers offer an 18-hole custom designed blacklight mini golf course, state-of-the-art arcade, party and event rooms with optional laser maze, laser tag, bowling and virtual reality experiences.

Subscribe to Networld Media Group's YouTube channel to keep up with the latest CX Innovators podcasts. You can also find all RetailCustomerExperience.com podcasts here as well.