• CTV in the Changing Media Landscape

  • Dec 8 2021
  • Duración: 7 m
  • Podcast

CTV in the Changing Media Landscape

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  • Resumen

  • This is the final episode in this series, where we will cover the last two burning issues from our top 10. The emergence of CTV as a prominent advertising channel raises several questions for the measurement landscape and that's why our ninth burning issue is: The Pros and Cons of Panel-Based Measurement in the CTV landscape. And to end our series this episode will also cover how we can Targeting CTV Audiences in a Cookie-Free World, our final burning issue of this CTV podcast.
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