Busy but Not Profitable? This Might Be Why
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Last time, we talked about overhead allocation—the cost of just turning the lights on in your business. Today we're continuing with the other two pieces that make up the three checks every staging project needs to write for you: the people check and the furniture check.
The people check covers what it actually costs to deliver the service. Your team's time, movers, truck rentals, fuel, all the admin work from the first client call to the moment that last throw pillow is back on the shelf.
The furniture check is about inventory recovery. You're putting thousands of dollars of inventory into every house, and that inventory needs to earn its money back over time.
When you add these together with your overhead allocation, you get your pricing floor—what you need to charge before you ever add profit.
Understanding these numbers is what separates staging businesses that grow and thrive from ones that work themselves into the ground.
Let's now walk through the real numbers so you can calculate your own pricing floor.
WHAT YOU'LL LEARN FROM THIS EPISODE:
- How to calculate your people and furniture check
- What inventory recovery means and why every piece of furniture needs to earn its money back
- How to calculate your true floor pricing before adding profit
- How to stair-step pricing increases without scaring yourself
RESOURCES:
- Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
- Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
- Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
- Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
- Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!
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