Building a Team to Support a Book Launch - Who I Hired and Why

Building a book launch team is one of the most overlooked parts of becoming a bestselling author. In this episode, Dr. Erica Jordan Thomas breaks down the exact 5 hires she made to execute her New York Times bestselling book launch for "7-Figure Educator." From hiring a book coach with a proven blueprint to bringing on a full-time marketing manager, brand designer, web designer, and editorial partner - this is the real behind-the-scenes of what it actually takes to launch a book at scale. If you're an educator, coach, or consultant writing a book - or already in the process - this episode will shift how you think about your team and your launch strategy. What we cover: Why a book launch is really a 12-month marketing campaign The difference between a marketing coordinator and a marketing manager Why your book needs its own brand kit What an editorial partner actually does (and why you need one) The founder vs. CEO mindset shift that changes everything Pre-order Seven Figure Educator: www.7FEbook.com Subscribe for more business strategy, book launch tips, and the behind-the-scenes of building a seven-figure education business. Seven Figure Educator Podcast | Season 5, Episode 1