Build a Founder Brand in the Age of AI with Ognjen Boskovic

Many B2B founders feel the pressure to stand out in an AI-driven world—but often get stuck copying tactics that don’t feel authentic. The result? More noise, higher acquisition costs, and a brand that blends in instead of breaks through.

Ognjen Boskovich, founder of Raven and creator of the Founder Brand Playbook, has spent years helping founders harness their unique perspective and turn it into a brand strategy that attracts the right customers—without falling into the trap of “influencer culture.”