Build Mode Podcast Por TechCrunch arte de portada

Build Mode

Build Mode

De: TechCrunch
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On Build Mode, TechCrunch's Startup Battlefield Editor Isabelle Johannessen cuts through the startup mythology to uncover how founders survive the brutal early days, navigate impossible funding landscapes, and somehow keep their companies — and sanity— intact. Each season, Isabelle is joined by founders, investors, and operators to dig into specific aspects of the startup journey, from creative go to market strategies to founder mental health. The interviews are full of candid startup wisdom—think cap table drama, co-founder breakups, and pivot panic. So, if you’re starting a company or or even just thinking about it, this is your survival guide.TechCrunch Economía Gestión y Liderazgo Liderazgo Política y Gobierno
Episodios
  • Beyond growth hacks: real stories of reaching untapped markets

    Beyond growth hacks: real stories of reaching untapped markets
    Nov 20 2025
    Luna co-founder Jas Schembri-Stothart and Untapped Solutions founder Andre Peart share how they cracked go-to-market for audiences most startups avoid. In this episode of Build Mode, they reveal the guerrilla tactics, trust-building strategies, and creative experiments that helped them reach teenage girls and formerly incarcerated workers—from crashing Taylor Swift concerts to keynoting re-entry conferences. Chapters: 00:00 Intro 03:15 Getting Grilled by Teens: Luna's School Roadshow 05:04 The Ambassador Army That Designed the App 06:11 When Teen Content Goes Viral on TikTok 07:32 Untapped's Origin: From Prison to Building Solutions 11:03 The Power of Storytelling in B2B Sales 14:02 Navigating Data Privacy with Sensitive Populations 15:29 The Challenge of Dual Audiences: Teens and Parents 17:43 Why Word of Mouth Beats Any Ad Campaign 19:41 The Taylor Swift Concert That Almost Got Shut Down 22:15 Key Takeaways for Any Founder 22:41 Field Notes: Creative Go-to-Market from the Community New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.
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    29 m
  • The 7-Failure Rule: How Forethought AI Found Product-Market Fit with Co-Founder Deon Nicholas

    The 7-Failure Rule: How Forethought AI Found Product-Market Fit with Co-Founder Deon Nicholas
    Nov 13 2025
    Forethought AI co-founder Deon Nicholas shares how he built a company that puts customers (not hype) at the center. In this episode of Build Mode, he unpacks his “7-Failure Rule,” the early experiments that shaped Forethought’s success, and why conviction should always come from your users, not your investors. Chapters: 00:00 Intro 01:23 The Founder Journey: Adapting Every 6-9 Months 05:33 From AI Research to Solving Business Problems 11:12 Finding Your Customer: The Importance of User Conversations 18:22 Building Demos and Landing First Paying Customers 25:12 The Seven Failure Rule for Product Market Fit 30:38 Preparing for and Winning TechCrunch Disrupt 35:16 The Reality of Fundraising and Chasing Metrics 39:07 Navigating Competition in Customer Service AI 43:03 Stepping into Chairman and What's Next 44:57 Outro New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.
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    47 m
  • Product, Meet Market

    Product, Meet Market
    Nov 12 2025
    Build Mode is TechCrunch's newest podcast, hosted by Startup Battlefield Editor, Isabelle Johannessen. This season we’re talking with founders and VCs sharing hard-won lessons on getting to market—the right way, the hard way, and the creative way.
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    1 m
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