Brent Cooke (Driven Brands, MVMT, Kradle, PetSmart) A Conversation on Co-Parenting, Re-Writing Parenting Patterns and the Power of Authenticity

In this open and heartfelt conversation, Kevin Rice sits down with Brent Cooke to explore the realities of balancing parenthood, career ambitions, and family dynamics.

Brent reflects on the overwhelming early days of fatherhood and the lessons he’s learned about partnership, presence, and integrity along the way. He shares candid stories of how career responsibilities sometimes pulled him away from family life, and the strategies he’s used to stay connected and intentional as both a parent and a professional.

The conversation also dives into the complexities of co-parenting after separation, the evolution of his relationship with his daughter as she enters adulthood, and the importance of authenticity and communication in building strong family bonds. Brent offers practical insights for aspiring leaders who want to grow their careers without losing sight of what matters most at home.

Whether you’re an executive navigating family responsibilities, a parent seeking more presence, or someone reflecting on the legacy you want to leave behind, Brent’s story offers wisdom, honesty, and encouragement.

In this episode, you’ll learn:

• Why no one is ever fully prepared for parenthood

• The importance of partnership in parenting and co-parenting

• How career pressures can test family presence and how to respond

• Why showing up with integrity builds trust with your children

• How to bring your family along on your career journey

• The value of listening and open communication with kids

• Why legacy is about family impact, not just career achievements

• How parenting evolves as children grow into young adults

• Why being present in the moment matters more than perfection

Top Takeaways:

• Parenthood is a journey of learning, not perfection

• Partnership and co-parenting are essential for balance

• Integrity and authenticity create lasting family trust

• Careers rarely follow a straight path, bring your family with you

• Presence is the greatest gift you can give your children

About Brent Cooke:

Brent Cooke is a seasoned executive and leader who has built his career while navigating the challenges of fatherhood and family life. His story is one of growth, resilience, and authenticity, marked by lessons in partnership, co-parenting, and living with integrity. Above all, he is a proud father whose legacy is defined not just by professional success, but by the relationships he’s built with his family.

Chapters

• (00:00:00) - Introduction
• (00:02:06) - Navigating Parenthood and Career Responsibilities
• (00:05:26) - Lessons from Early Mentors and Parenting
• (00:13:21) - Experiences of Work Taking Presence Away From Family
• (00:17:20) - Making the Most of Quality Time with Kids
• (00:27:35) - The Importance of Integrity and Boundaries in Parenting
• (00:31:00) - Creating Moments of Meaningful Family Connection
• (00:34:37) - The Evolution of Parenting from Child to Young Adult
• (00:36:30) - Advice for Aspiring Leaders on Balancing Career and Family
• (00:41:33) - Advice for Aspiring Executives