'Break glass and don't let anyone get in your way'

Issac Roth and John Poelstra are joined by Mike McGrath to discuss the early days of OpenShift and how it convinced Red Hat to take a chance to solve its 'coolness crisis.'

Topics discussed:

• The technical environment that allowed for Red Hat to consider acquiring OpenShift.
• Heroku and first-mover advantage.
• OpenShift's scatter-shot approach to launching products and the "summit curse."
• The early days of product evangelism and community building.
• Real marketing for tech products.
• RedHat's coolness crisis.
• How Red Hat supported the growth of OpenShift.

The startup architects talk about their journey

Inside look at a startup's strugles to grow an industry accepted product. worth a listen.