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Brandon Sorensen | Operational Excellence

Brandon Sorensen | Operational Excellence

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This episode dives into what operations really looks like when a company starts to grow faster than expected — and what leaders get wrong when ops is treated as a reactive rather than a strategic function.

1. When Growth Catches You Off Guard

A lot of companies don’t plan their way into growth. They back into it.

What starts as a small, focused business can quickly turn into something much bigger — sometimes in directions no one anticipated.

We talk about:

  1. Why fast, unexpected growth exposes operational cracks
  2. How ops often gets pushed aside until it becomes a problem
  3. What it looks like when operations lead growth instead of chasing it

The big question: Is your ops team driving the business forward or just trying to keep up?

2. Patience as an Operational and Leadership Advantage

There’s a real conversation here around leadership maturity — especially for people early in their careers or stepping into bigger roles.

We unpack:

  1. Why rushing titles and responsibility usually backfires
  2. The value of staying in roles long enough to actually learn them
  3. How patience builds better operators and stronger leaders over time

This isn’t about slowing ambition. It’s about earning depth before scale.

3. Solving the Right Problems (Not All the Problems)

High-performing operations aren’t built from templates. They’re built by understanding context — where a company is today and where it’s actually capable of going.

This part covers:

  1. Why companies oversell capabilities before ops can support them
  2. How to prioritize the few pain points that actually matter
  3. The shift from transactional work to deeper, strategic partnerships

Instead of trying to solve everything, the focus is on solving the right problems well — the ones that unlock long-term growth and stronger relationships.

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