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Ever wondered what truly separates branding from marketing?

In this episode of the Authentic Media Podcast, I dive deep into the differences between branding and marketing—two sides of the same coin that every entrepreneur, business owner, and organization must understand. Discover why branding is all about showcasing who you are—your values, mission, and identity—while marketing is focused on promoting what you do and driving action.

If you’re ready to transform your approach and ensure your brand truly reflects who you are, this episode is a must-watch. Drop your thoughts and key takeaways in the comments below—I'd love to hear which point resonated with you the most!

CHAPTERS:

0:00 - Intro
3:05 - Word of the Day
7:09 - Branding vs. Marketing
8:53 - Branding is Your DNA
10:59 - Marketing is Promotion of Identity
14:28 - Branding is Long-Term, Marketing is Short-Term
24:46 - Personal Branding Bundle
25:59 - Branding Builds Trust, Marketing Drives Action
30:35 - Branding Influences Marketing, Marketing Can’t Build A Brand

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