Branding Democrats  Por  arte de portada

Branding Democrats

De: Ken Weber Daryl Weber and Gabriella Martin
  • Resumen

  • Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.

    The truth is: Democrats suck at branding.

    Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.


    We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.


    Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.


    © 2024 Branding Democrats
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Episodios
  • The Conviction Conundrum with Claudio Vallejo (@whatsupcv)
    Jun 11 2024

    In this episode of the Branding Democrats podcast, we welcome back Claudio Vallejo, a progressive creator out of Texas, better known as @whatsupcv.

    This week, the discussion centers on Donald Trump's recent conviction on multiple felony counts and its implications as the election looms close.

    We talk about why President Joe Biden's campaign is notably reserved in its response to Trump's legal woes. Claudio gives his take on the strategic silence of Biden's campaign and the Democratic Party's general approach to politeness and morality in political warfare. We express concerns about the Democrats' lack of aggressive counter-narratives, especially in response to the Republicans' exploitation of Hunter Biden's legal troubles and other GOP talking points.

    The discussion shifts to the societal impact of conspiracy theorists like Marjorie Taylor Greene and the Republican Party's failure to push back against extremist elements within its ranks. We talk about how the MAGA GOP abandons substantive policy-making in favor of sensationalism and fear-mongering. Meanwhile, Democrats are trying to fight for the people and get policy passed.

    We wrap up the episode reflecting on the historical context of current political challenges and underscoring the stakes of the upcoming election. America needs us to show up in November!

    To hear more from Claudio:
    TikTok: @whatsupcv
    Instagram: @whatsup_cv

    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

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    42 m
  • SCOTUS Needs Term Limits with Dr. Ariel Morel
    Jun 4 2024

    In this episode, we sit down with Dr. Ariel Morel, CEO and Founder of O³ Consulting Group, to discuss a critical issue: the need for reform in the U.S. Supreme Court's appointment process. Our conversation focuses on the importance of introducing term limits for Supreme Court justices, a proposal aimed at enhancing fairness and responsiveness in the judiciary.

    Dr. Morel delves into his motivations for creating a popular petition on change.org to introduce term limits, driven by recent judicial decisions that have adversely affected marginalized and underrepresented communities, including the rollback of affirmative action and women's rights.

    As the conversation unfolds, we explore the broader consequences of not having term limits, including the risk of justices becoming ideologically rigid and disconnected from contemporary issues. We discuss the mechanics of implementing term limits and the potential for such reforms to foster a judiciary that better reflects the diversity and dynamics of the American populace.

    America does not have to be ruled by an unelected council of high priests. Let’s do something about it. Sign Dr. Ariel Morel’s petition below.

    [SCOTUS Term Limits Petition]



    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

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    40 m
  • A Message Needs Messengers: Matthew Krayton on Political Storytelling
    May 13 2024

    In this episode, we welcome Matthew Krayton, founder of Publitics, an award-winning firm specializing in political strategy, public affairs, and public relations.

    Matthew begins by sharing his journey from aspiring high school social studies teacher to prominent political consultant, including his work with the Biden campaign. We explore the role of political consultants and address criticisms related to campaign funding, with Krayton highlighting the challenges of "fundraising to fundraise."

    The discussion then pivots to the Democratic Party's need for culturally relevant messengers to effectively convey the party's values. Matthew critiques the Republican Party's successful negative branding of Democrats and advocates for a clearer, more consistent Democratic messaging strategy.

    We delve into the complexities of modern campaigning, where Matthew underscores the growing challenge of engaging audiences through mass communication. He champions the importance of genuine one-on-one interactions for effective messaging. Addressing the disillusionment among younger voters, particularly regarding Biden's handling of the Middle East, Krayton argues for empathetic communication of complex international issues, moving beyond simple soundbites.

    The episode wraps up with a focus on storytelling and personalized narratives to make policy impacts more tangible and emotionally resonant. Matthew discusses using real-life examples to demonstrate how Democratic policies benefit individuals and communities, reinforcing the party's brand as empathetic and people-focused.

    Publitics Website
    Publitics Linkedin

    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

    Más Menos
    55 m

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