BrandBusters Ep. 22: Ryan Chen, Co-founder of Neuro

In Episode 22 (and our first of 2025), James and Sean chat with Ryan Chen, Co-Founder of Neuro, the Leading Functional Gum and Mint Brand. In this episode, we cover:
-Starting a company with your best friend
-Orienting innovation behind the brand's identify
-Receiving and declining not one but TWO offers on Shark Tank to preserve the company's valuation and how the experience opened retail doors afterward
-Expanding from digital-first to over 10,000 stores and how to determine which retailers are the right fit for your brand
-Cultivating authentic relationships with celebrities like Apolo Ohno, Steve Aioki, and Young the Giant to support your brand
Ryan shares a ton of practical advice for brands of all stages. Listen, re-listen, and share it with friends. If you haven't given Neuro a try, make sure to check them out on Amazon, TikTok Shop, or neurogum.com.