Bootstrapped and Booming with Kitsch’s Cassandra Morales Thurswell

On today’s episode, Meghan sits down with Cassandra Morales Thurswell, founder of the viral beauty brand Kitsch. They have an authentic conversation about turning a passion into a business—from Cassie’s early days handcrafting hair ties to building one of the largest self-funded, woman-owned beauty brands in the country. The two discuss how grit, intentional design, and a scrappy mindset were essential in transforming a humble start into a thriving global business.

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Main Theme: “Crabbuckit” words and music by Kevin Deron Brereton (c) Universal Songs of Polygram Int., Inc. on behalf of Universal Music Publishing Canada (BMI) / 100% interest for the Territory.

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The very candid conversation and relax in the voices of Meghan and guest.

Every week I was excited to hear the next podcast. Love the tidbits dropped in each episode .

Improving what's already invented

I love that they talked about improving, not trying to invent something that you already like in your life.

I love the story line of always having a desire to start a business and Journaling the future of that business.

I like that the guest also explains how to teach her child how to be business savvy.

I am beginning to think like an entrepreneur

The idea that you can start with very little and persevere when things look grey is a great comfort for a want a be entrepreneur. It is encouraging.

Key points on a new business!

A smooth conversation between two women on business advice. Amazing ways to look at different pathways for business.

I loved every interview .

I found the interviews so relevant and inspiring , the way that Meghan prompted the interviewee into discussing her questions was so softly done and interesting , I also really like Meghan’s voice as it was soft and showed such interest and friendship toward her subjects . I learned so much and look forward to her next season .