In today’s episode, we have the pleasure to interview Aleric Heck, author of Video Authority: The Art and Science of Converting Viewers into Clients.

Aleric is a YouTube and video marketing expert who built one of the largest app review channels on the platform before launching AdOutreach from his college dorm room, which has since grown into an 8-figure company. His clients have generated hundreds of millions in revenue using value-driven video, and his company has been recognized on the Inc. 5000 list for rapid growth.

In this episode, you’ll learn how to create video content that actually converts viewers into clients, why going viral is often the wrong goal for business owners, and the exact framework behind high-performing videos and ads. We also dive into how to overcome camera fear and why authenticity—not perfection—is what drives results.

We hope you enjoy this incredible conversation with Aleric Heck.

To learn more about Aleric visit:

The Book:

https://a.co/d/07ut3TCz

Website/Socials:

https://aleric.com/

https://www.instagram.com/alericheck/

https://www.youtube.com/@AlericHeckYT

https://www.facebook.com/groups/advancedyoutubeads

https://www.linkedin.com/in/alericheck/

In today’s episode, we have the pleasure to interview Dr. JC Doornick, author of Makes Sense: Rewire Your Mind and Transform Your Life.

Dr. JC is a health transformation coach, speaker, podcast host, and former Doctor of Chiropractic who spent 17 years helping patients heal physically while becoming increasingly fascinated by the neuroscience of the brain, behavior, and lasting transformation. He’s worked with everyone from professional athletes and CEOs to families and humanitarian causes around the world, and today his mission is helping people change the way they see themselves so they can change the way they live.

In this episode, you’ll learn how your mind may be running on old programming you didn’t choose, why awareness is the first step to real transformation, and how to stop reacting from old patterns so you can start responding with intention. We also talk about identity, healing, and what it really means to rewire your mind so your life can begin to make sense.

Enjoy this incredible conversation with Dr. JC Doornick.

To Learn More about Dr. Doornick and buy his book visit:

The Book:

https://a.co/d/04oH7RH4

Website/Socials:

https://www.instagram.com/drjcdoornick

https://www.linkedin.com/in/jcdoornick

https://www.makessensepodcast.com/

https://www.facebook.com/jeanclaudedoornick

In today’s episode, we have the pleasure to interview Eric Jorgenson, author of The Book of Elon.

Eric is an author, entrepreneur, and curator of ideas who has dedicated his career to preserving the most useful insights from some of the world’s greatest thinkers and builders. He’s the author of The Almanack of Naval Ravikant, which has sold more than two million copies worldwide and has become one of the most influential modern books on wealth, happiness, and decision-making.

Today, Eric is also the CEO of Scribe Media, where he’s helping build the next generation of publishing—one where authors retain full financial and creative control of their books.

In this episode, you’ll learn why Eric believes Elon Musk may be the greatest entrepreneur of all time, what separates insane work ethic from truly effective prioritization, and how Elon’s philosophy of “maniacal urgency” can dramatically increase your productivity and impact.

We also talk about why first-principles thinking matters, what Elon’s mindset can teach entrepreneurs today, and why Eric’s bigger mission is to inspire one million future innovators by spreading the mindset behind extraordinary innovation.

Enjoy this incredible conversation with Eric Jorgenson

To Learn More about Eric and buy his book visit:

The Book:

https://a.co/d/00mHqPww

Website/Socials:

https://www.ejorgenson.com/

https://www.linkedin.com/in/erjorgenson

https://twitter.com/EricJorgenson

In today’s episode, we have the pleasure to interview Michael McLeod, author of The Executive Function Playbook: Building Independence in Kids with ADHD

Michael is the founder of GrowNOW ADHD, a Philadelphia-based organization that provides coaching and training for children, teens, and parents navigating ADHD and executive function challenges. Through years of work as a speech-language pathologist and executive function specialist, Michael developed the GrowNOW Internal Skills Model, a framework focused on building the internal skills kids need to develop independence, resilience, and long-term success.

In this episode, you’ll learn why ADHD is widely misunderstood, why executive function skills are actually the greatest predictor of success in life, and how modern technology and screen exposure may be making the challenges facing today’s kids even harder. We also talk about what parents can do to help their children develop self-regulation, motivation, and independence in a world full of distractions.

Enjoy this incredible conversation with Michael McLeod

To Learn More about Michael McLeod and buy his book visit:

The Book:

https://a.co/d/0e7nvfKO

Website/Socials:

https://www.grownowadhd.com/

https://www.instagram.com/grownowadhd/

In today’s episode, we have the pleasure to interview Dr. Benjamin Granger.

Ben is the Chief Workplace Psychologist at Qualtrics and has spent more than fifteen years helping organizations understand what truly drives employee experience, engagement, and performance. He’s worked with hundreds of global companies to design and optimize workplace programs that improve how people work and lead. His research has been featured in major outlets like CNBC, Forbes, and The Wall Street Journal, and he holds a doctorate in Industrial Organizational Psychology from the University of South Florida./

In this episode, you’ll learn what most companies misunderstand about employee engagement, why traditional workplace surveys often miss the real problems, and how leaders can design work environments that actually motivate people instead of draining them.

Enjoy this incredible conversation with Dr. Benjamin Granger.

To Learn More about Dr. Benjamin Granger and buy his books visit:

The Book:

https://a.co/d/0cYisSWV

Website/Socials:

benjamingranger.com

https://www.linkedin.com/in/benjamin-granger-7147991b

In today’s episode, we have the pleasure to interview Nir Eyal, author of Beyond Belief.

Nir is a globally recognized authority on behavior change and human potential. He’s a former lecturer at the Stanford Graduate School of Business and the bestselling author of Hooked, Indistractable, and now Beyond Belief, with more than one million copies sold in over 30 languages. As an entrepreneur, he has founded and sold multiple companies and now advises organizations around the world on how to apply behavior design to improve performance, focus, and decision-making.

In this episode, you’ll learn why knowledge alone isn’t enough to create lasting change, how your beliefs shape what you see, feel, and do, and practical ways to identify and replace the limiting beliefs that might be holding you back from reaching your full potential.

Enjoy this incredible conversation with Nir Eyal.

To Learn More about Nir Eyal and buy his books visit:

https://a.co/d/0dP56lWO

https://www.nirandfar.com/

https://www.instagram.com/neyal99/

https://www.youtube.com/user/nirandfar

https://www.linkedin.com/in/nireyal/

https://twitter.com/nireyal

https://www.facebook.com/nireyal/

In today’s episode, we have the pleasure to interview Connie Bennett, author of I Blew My Diet, Now What?

Connie is a former carbs-addicted journalist, bestselling author, and health and life coach. She’s also the author of Sugar Shock and Beyond Sugar Shock, and in this conversation she vulnerably shares how — after more than a decade of eating clean — she relapsed hard on carbs, gained 21 pounds, developed insulin resistance, and felt deep shame… despite being the expert who “should’ve known better.” Instead of spiraling, Connie spent seven years diving into the research to understand why so many of us fall off track and how to Bounce Back Boldly.

In this episode, you’ll learn a powerful way to use affirmations so they actually stick, why willpower isn’t enough and what to do instead, and how to reset your identity and habits even if you feel like you’ve already “failed” your New Year’s resolution.

Enjoy this incredible conversation with Connie Bennett.

To Learn More about Connie Bennett and buy her books visit:

The Books:

https://a.co/d/0c9mf4Ob

Website/Socials:

https://connieb.com/

https://www.facebook.com/ConnieBennett/

https://www.instagram.com/conniebennettauthor

https://www.linkedin.com/in/conniebennett

In today’s episode, we have the pleasure to interview D.M. (Drew) Christensen, author of MBA: Discover the Truth About Leadership.

Drew is an entrepreneur and corporate leader who has spent years inside large organizations observing a surprising reality of modern business: confidence, credentials, and presentation often outperform real competence. Through his writing, he blends satire with sharp analysis to challenge many of the assumptions people make about leadership, higher education, and professional success.

In this episode, you’ll learn why degrees and credentials don’t always translate into real-world capability, how modern organizations often reward confidence over competence, and why independent thinking may be the most valuable leadership skill you can develop in today’s business environment.

Enjoy this incredible conversation with Drew Christensen.

To Learn More about D.M. Christensen and buy his books visit:

The Books:

https://a.co/d/04lobVa6