Book Marketing Predictions 2026
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In this episode of Authors Allies, Rebecca Paciorek discusses the evolving landscape of book marketing for 2026. She emphasizes the importance of authors transitioning from merely launching books to establishing themselves as media brands.
Key predictions include the rise of direct sales, the significance of newsletters, the emergence of micro communities, and the integration of AI as a marketing co-pilot. Rebecca also provides actionable steps for authors to implement these strategies effectively, highlighting the need for a strategic approach to building an author ecosystem.
Takeaways
- 2026 is the year that authors fully behave like media brands.
- Direct sales and book extra bundles will be where the real money is.
- Micro communities are going to beat that broad reach.
- AI is going to become your marketing co-pilot.
- Video first podcasts can become evergreen discovery machines.
- Hybrid launches are becoming the norm.
Join the RoundTable: Want help planning your next magical marketing move? Join the Authors’ Allies RoundTable, where indie authors brainstorm, collaborate, and make book marketing fun again. Authors’ Allies RoundTable can be found on our website. https://www.bluedotdigitalmarketing.com/
Ebook: Did you download your copy of 10 Steps to Your Ultimate Book Marketing Plan ebook yet? You can get that HERE. https://mailchi.mp/15e024a36fd4/marketingplanebook
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