Episodios

  • Beyond the College Brochure: When a College Pause Becomes Permanent - Martin University
    Jan 9 2026

    When a College Pause Becomes Permanent

    They call it the "Heart of the Martindale-Brightwood community."

    For nearly fifty years, Martin University in Indianapolis has stood as a unique light—a place specifically designed for the "non-traditional" student. The mother working a full-time job. The veteran looking for a new mission. It was a place that offered something few others did: free child care, flexible hours, and a promise that it was never too late to start.

    But as the winter of 2025 settled over Indiana, that light began to flicker.

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    4 m
  • Beyond the College Brochure: Where Colleges Make 4 = 6 (Jan 2026)
    Jan 5 2026

    I seem to recall that college graduation took 4 years. I go Beyond the College Brochure to explain.

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    3 m
  • Beyond the College Brochures for Jan 13, 2025
    Jan 17 2025

    Mary and I spent 2024 answering questions students and their families have about their college decisions. We discussed everything from majors to financial health.

    From now until Mary finishes here Finance and Marketing double major at Lindenwood University (MO), we are going to journey with her..

    In this episode, Mary shared what it is like to make a college decision as a student-athlete and more.

    In future episodes, Mary will update us on her final semester of study along with preparations for her job search.

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    11 m
  • Beyond the (College) Brochure for November 13, 2024
    14 m
  • Beyond the (College) Brochure for October 18, 2024
    Oct 20 2024

    In this episode of the Beyond the College Brochure podcast, Mary McGrath and Dr. Gary Stocker discuss the current trends in college closures, the importance of evaluating a college's financial health, and how students and families can make informed decisions during the college admissions process. They emphasize the need for transparency regarding enrollment trends and financial stability, and provide resources for comparing colleges effectively. The conversation also touches on the impact of financial instability on college programs and athletics, and offers advice for prospective students navigating the higher education landscape.


    Takeaways

    • There has been a significant trend of college closures recently.
    • Families should be cautious about the financial health of colleges.
    • Admissions reps may not disclose financial issues of colleges.
    • Georgetown University provides a useful ROI ranking for colleges.
    • The College Viability app is a valuable tool for comparisons.
    • Colleges are more eager to enroll students than vice versa.
    • Enrollment trends are crucial for assessing college stability.
    • Advertising enrollment rates can be misleading.
    • Graduating from college is essential for job market success.
    • Higher education offers unique learning and personal growth opportunities.

    Here are the questions Mary has for Dr. Stocker this week.

    1. What has been the trend of college closures in recent years?
    2. What should students and families know about the college admissions process in light of current trends?
    3. Is there a way to evaluate the potential return on investment for a certain college?
    4. How can student and families effectively compare multiple colleges to make an informed decision?
    5. What does the process look like after a college application is submitted?
    6. Does financial instability have an impact on a school’s athletics program?
    7. How do declining enrollment numbers affect a college's stability?
    8. What advice do you have for families who are anxious about the future of higher education?
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    17 m
  • Beyond the (College) Brochure for Oct 4, 2024
    Oct 4 2024

    Mary McGrath, college senior, and Gary Stocker, founder of College Viability move their show to video. Beyond the (College) Brochure is a show about colleges finances dedicated to students and their families.

    Mary asks questions from the perspective of a student and their family.

    Watch this episode to hear:
    + What factors contribute to a college’s financial stability?
    + Does the financial instability of a college have a negative effect on its reputation?
    + What role do state and federal funding play in the stability of public colleges?
    + Are there specific types of colleges or programs that are more likely to experience financial troubles/ a closure?
    + How do declining enrollment numbers impact a college’s finances?
    + Are there specific strategies that colleges can implement to prevent closures?
    + What steps does the college take to ensure that students can complete their degrees in the event of program changes or closures?
    + What lessons can be learned from recent college closures?

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    19 m
  • Beyond the College Brochure for September 18, 2024
    Sep 18 2024

    Here are Mary's 8 questions for Dr. Stocker this week. Remember, these questions come from college student and are asked from the perspective of a college student and their family.

    1. What would you say to the students and families who are concerned about the ability to transfer credits if their college is facing financial issues?
    2. Which college ranking publication is the best?
    3. Are college admission essays a big deal?
    4. What is tuitionfit.org?
    5. Is it common for colleges to mislead students and families with the “sticker price” of the school?
    6. What factors might influence a college’s decision to increase/decrease its tuition?
    7. What’s your #1 piece of advice for a high school student just beginning the college decision process?
    8. How can students and families trust that the information a college is giving them is correct?

    Do you want to learn more about the financial health of colleges? Go to the College Viability web site.

    00:00
    Introduction to College Financial Concerns

    03:24
    Navigating College Credit Transfers

    06:05
    The Value of College Rankings

    08:18
    Understanding Tuition Pricing and Discounts

    12:12
    Advice for High School Students on College Decisions

    15:59
    Conclusion and Resources for Families

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    17 m
  • Beyond the (College) Brochure for August 28, 2024
    Sep 1 2024

    If you are a college student, family member or even college faculty, college senior Mary McGrath asks questions about the financial health of colleges on your behalf. She washes away all of the ancient beliefs offered by college counselors, admissions representatives and college marketing groups. Her questions are based on research she has done to get at the hear of the financial health challenges many private and public colleges face in this hyper-competitive and shrinking market.

    Summary In this episode, Mary McGrath and Gary Stocker discuss the financial instability of colleges and its impact on reputation, alumni, and faculty. They highlight the importance of using tools like the College Viability App to assess the financial health of colleges before making decisions. They also discuss the annual revision of tuition and financial aid offerings, the lack of support systems for faculty and staff in the event of sudden college closures, and the differences between attending private and public institutions. The episode concludes with a discussion on the characteristics that distinguish higher-level institutions.

    Here are the question Mary has for Gary Stocker (founder of College Viability) this week.

    1. Does the financial instability of a college have a negative effect on its reputation?
    2. (Following up) Can it have an effect on recent alumni when they are out looking for a job?
    3. How often does a college revise its tuition and financial aid offerings?
    4. Are there specific support systems in place for faculty and staff in the event of a sudden college closure?
    5. Is there a specific amount of time that institutions are required to give students and faculty before officially closing?
    6. What’s the biggest pro and biggest con to attending a private institution rather than a public one?
    7. Are faculty and staff more informed about the state of college’s financial situation than students and prospective students?
    8. What are the primary characteristics that distinguish a “higher level” institution?

    Takeaways

    • The financial instability of a college can have a negative impact on its reputation, but this usually happens after news stories or cutbacks are announced.
    • Using tools like the College Viability App can help students and families assess the financial health and viability of colleges before making decisions.
    • Colleges often revise their tuition and financial aid offerings annually, but many also offer tuition discounts to offset the increases.
    • In the event of a sudden college closure, there are usually no specific support systems in place for faculty and staff.
    • Attending a private institution may have pros such as alumni networks, but public institutions often have more college sports opportunities.
    • Faculty and staff are usually more informed about a college's financial situation than students and families.
    • Higher-level institutions are often distinguished by factors such as endowment size, rankings, and the ability to sell their product rather than buy studen

    Chapters

    00:00 Introduction

    01:53 Using the College Viability App to Assess College Financial Health

    05:33 Faculty and Staff Awareness of College Financial Situation

    08:14 Pros and Cons of Attending Private Institutions

    09:40 Distinguishing Higher Level Institutions

    12:28 Conclusion

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    15 m
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