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Ever wondered how to build a podcast that’s real, raw, AND ridiculously funny? In this episode, I sit down with my good friends Caleb and Levi, the creators of the That’s How You Feel podcast — and let’s just say, things get hilariously real REAL fast. 😂

From going viral over a conversation about kiwis (yes, kiwis) to navigating harsh internet comments, Caleb and Levi open up about:

• How to start a podcast without all the fancy equipment
• Why authenticity is scary but powerful
• What it’s like to grow a show from scratch
• The worst (and wildest) internet comments they’ve received
• Creating content that’s relevant without losing yourself in trends

We talk about building your brand your way, finding your voice, handling criticism, and why sometimes the smallest moments (like a Costco trip!) become the biggest stories. If you’re a creator, podcaster, or someone who’s just trying to be bold and show up as yourself — this one’s for you.

👀 Plus, Caleb reveals why he really wants to be famous (spoiler: it's the money 😂), Levi drops wisdom about grief and growth, and we all agree that confidence is key—even when you’re wearing questionable jeans.

🎧 Tune in. Laugh with us. Learn from us. And be reminded that your voice matters.

👇 WATCH NOW and don’t forget to: 💬 Drop a comment with your favorite moment

📌 Need a photoshoot that tells your story?
Click the link in the description to book your branded shoot with Danielle J. Martin!

#PodcastTips #AuthenticBranding #StartAPodcast #ContentCreation #FaithBasedBrand #RealTalk #ThatsHowYouFeelPodcast #AuthenticMediaPodcast #BlackPodcasters #FunnyPodcast

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

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When it comes to growing a brand, what’s the difference between PR and marketing? If you’re a business owner, entrepreneur, or creator looking to build your brand and get your story out there, this episode is for you!

This week, we’re sitting down with India Yarbrough, a powerhouse in the PR world and founder of Local Lens PR, Topeka’s first PR agency. India breaks down the difference between branding, marketing, and PR—how they work together, and why public relations is the missing piece many business owners overlook.

We dive into:

• How PR helps you build trust and credibility
• Why branding is your foundation before PR can even begin
• The importance of relationships in public relations
• How PR amplifies your brand voice and gets your story in front of the right people
• India’s inspiring journey to launching her own PR agency (and the breakthrough moment that changed everything)

This episode is powerful, emotional, and packed with gems to help you understand the role PR plays in growing your brand authentically.

💬 What was your biggest takeaway? Drop a comment below!

📌 Want to connect with India?
📩 Work with India

🎥 More from Authentic Media:
💡 Brand Identity & Strategy Sessions – Learn More
📸 Personal Brand Photoshoots – Book Here
📖 Personal Brand Workbook (Coming Soon!) – Join the Waitlist

If you haven’t already, subscribe to our channel for more episodes on branding, media, and entrepreneurship! 🎙✨

#PublicRelations #MarketingVsPR #Branding #Entrepreneurship #AuthenticMediaPodcast

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

The Algorithm is Changing. Are You Ready?

This week on The Authentic Media Podcast, we’re diving deep into the power of personal branding and why it’s the new currency in today’s digital landscape.

I’m joined by my good friend Wesley Collins, co-founder and creative director of IPG Media Co., to talk about the shifts in branding, marketing, and social media—and how you can leverage them to build a brand that stands out and connects with your audience.

One Major Takeaway?
"You’re just ONE video, ONE interaction, or ONE connection away from a life-changing opportunity."

Watch now to learn how to position yourself for success!

📩 Need Help with Your Brand?
Want to take your brand to the next level? Let’s work together! 🚀

Chapters

0:00 - Intro
3:27 - Wesley’s Origin Story
5:29 - Branding is the New Currency
11:24 - Why are Businesses BAD at Social Media?
12:52 - Where to start with Personal Branding
15:53 - Why should we Share our Struggle?
20:01 - Authentic Networking
25:32 - Personal Branding Bundle
26:14 - Branding vs. Marketing
29:21 - Running Successful Ads
34:43 - Tech Resources for Entrepreneurs
39:28 - IPG Media Co
45:45 - Closing Thoughts

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

Ever wondered what truly separates branding from marketing?

In this episode of the Authentic Media Podcast, I dive deep into the differences between branding and marketing—two sides of the same coin that every entrepreneur, business owner, and organization must understand. Discover why branding is all about showcasing who you are—your values, mission, and identity—while marketing is focused on promoting what you do and driving action.

If you’re ready to transform your approach and ensure your brand truly reflects who you are, this episode is a must-watch. Drop your thoughts and key takeaways in the comments below—I'd love to hear which point resonated with you the most!

CHAPTERS:

0:00 - Intro
3:05 - Word of the Day
7:09 - Branding vs. Marketing
8:53 - Branding is Your DNA
10:59 - Marketing is Promotion of Identity
14:28 - Branding is Long-Term, Marketing is Short-Term
24:46 - Personal Branding Bundle
25:59 - Branding Builds Trust, Marketing Drives Action
30:35 - Branding Influences Marketing, Marketing Can’t Build A Brand

Register for The Entrepreneur’s Edge Virtual Event.

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

What does it truly mean to walk in your purpose and lead with authenticity?

To honor Black History Month, we sit down with the Greats.

Dr. Tiffany Anderson is the first African American female superintendent in Kansas and she shares her inspiring journey, the power of being the "first," and why authenticity is essential for leadership.

From walking the Oscars red carpet in her signature white sneakers to building a legacy of servant leadership, Dr. Anderson reminds us: "Be who you are. Don't change to fit someone else's mold."

So, how can you embrace your authenticity to build a brand and legacy that lasts? You'll love every second of this episode, Tune in now and join the conversation!

Don’t forget to like, comment, and subscribe for more authentic conversations.

Learn more about Dr. Tiffany Anderson here.

Grab Dr. Anderson's book.

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

In this special episode, we’re bringing you the best moments from the first 10 episodes of the Authentic Media podcast. From powerful stories of entrepreneurship to personal branding insights and inspiring conversations about faith and growth — this is a highlight reel you don’t want to miss!

Have you registered for the Entrepreneur's Edge FREE Webinar: https://authenticmedia.kit.com/0b6885...

CHAPTERS:
0:00 - Episode 7
3:31 - Episode 5 with Kelli Higgins
8:57 - Episode 2 with Jessica Savard
14:45 - Episode 3 with Anthony Blanco
19:22 - Episode 10
23:19 - Episode 4 with Mikaela Gibbs
25:55 - Personal Branding Bundle
26:38 - Episode 1
28:02 - Episode 8 with Kirsten Flory and Anthony Blanco
33:01 - Episode 7
37:32 - Episode 4 with Mikaela Gibbs
41:33 - Episode 9 with Carter Gaskins
45:50 - Episode 6 with Anthony Blanco

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

When was the last time you truly believed in something you couldn’t see yet?

We dive deep into the journey of becoming your highest self and building an authentic personal brand rooted in faith, belief, and transformation. Whether you're launching your brand from scratch or rebranding to align with your evolving identity, this episode is packed with inspiration and practical strategies to help you take the next step.

What You'll Learn:
✨ How belief forms the foundation of a strong brand
✨ The importance of doing the inner work to unlock clarity and creativity
✨ Why personal growth goes hand-in-hand with brand development
✨ Tips and actionable strategies for stepping boldly into your purpose

Chapters

0:00 - Intro
8:55 - Belief is the Foundation of a Strong Brand
15:43 - Personal Growth happens alongside Brand Development
22:56 - Personal Branding Bundle
23:38 - Believe It Before You See It
31:38 - Faith Over Fear
36:45 - Strengthen Your Belief

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin

Send Me a Text Message Here!

We uncover the raw truths behind physical and mental pain. Carter Gaskins, the creative force behind Gaskings Photography Collection and host of the newly launched 'Strong Mental Mindset' podcast, gets real about his mental health journey.

From enduring the heartbreaking loss of his son to battling agoraphobia, anxiety, and depression, Carter’s story is one of resilience and faith. He reveals how prayer, self-belief, and therapy became his anchors through life’s storms and opens up about the role of community and authenticity in personal branding.

Whether you're a business owner navigating your own mental health or someone seeking inspiration, Carter's insights on healing, growth, and building a strong mental mindset will leave you motivated and empowered.

Follow Carter:
IG: https://www.instagram.com/Gaskinsphotographycollection
Facebook: https://www.facebook.com/carter.gaskins.3
Website: https://www.gaskins-photography.com/

Book Your Personal Branding Session with Us: https://forms.gle/GJz5sfz7z8c94HNS9

Support the show

RESOURCES & LINKS:

• Watch the episode on our Youtube Channel.
• Leave A Review: If you liked what you heard, share your top takeaways and leave us a review!
• Follow on Instagram: @AuthenticMediaPodcast

Stay connected with Danielle J. Martin:
Instagram- @DanielleJMartinTV
TikTok- @DanielleJMartinTV
Facebook - Danielle J. Martin