Episodios

  • How to Build a Strong B&B Brand That Stands Out Without Feeling Fake-110

    How to Build a Strong B&B Brand That Stands Out Without Feeling Fake-110
    Feb 17 2026
    📘 Grab your copy of the “Your B&B Starter Blueprint”!https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download Brand Clarity for B&B Owners: Why Guests Don’t “Get” You (Yet) If your bed and breakfast feels invisible online — despite great reviews and beautiful rooms — this episode is for you. Most B&B owners don’t struggle with marketing because they lack creativity. They struggle because their brand isn’t clear enough for guests to understand quickly. And in today’s fast-scrolling world, clarity matters more than cleverness. In this episode, we unpack what a B&B brand actually is (and what it isn’t), why trying to “stand out” often backfires, and how unclear messaging quietly attracts mismatched guests. You’ll learn the simple framework that helps guests decide faster — and helps you run your business with more calm and confidence. This isn’t about logos, colours, or sounding impressive. It’s about answering one quiet guest question: “Is this place for someone like me?” By the end of this episode, you’ll know how to describe your B&B in one honest sentence — and use that clarity to guide every future decision. If branding has ever felt heavier than it should, this conversation will lift that weight. Timeline 00:00 – The quiet frustration most B&B owners feel 04:00 – Why branding feels confusing 09:00 – The myth of “standing out” 14:00 – What a B&B brand actually is 22:00 – Why “unique” is the wrong goal 28:00 – The hidden cost of vague messaging 34:00 – The 10-second homepage test 40:00 – The one-sentence clarity anchor 48:00 – Why owners resist clarity 54:00 – One practical shift you can make this week 58:00 – Gentle next step #B&Bbrand #BedAndBreakfast #BAndBBusiness #HospitalityBranding #BAndBOwners #IndependentHospitality #GuestExperience #BAndBMarketing #HospitalityClarity #SmallHospitality #BuildYourBAndB ⇒ TO READ OR LISTEN TO THIS EPISODE ON BEDS, BREAKFAST & BUSINESS (RELEASED ON FEBRUARY 19TH, 2026)https://bedsbreakfastsbusiness.com/2026/02/how-to-build-a-strong-bb-brand-that-stands-out-without-feeling-fake-110📘 Grab your copy of the “Your B&B Starter Blueprint”!https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-downloadYou’ll find more tools, templates, and scripts in the full course:👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfasthttps://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfastJoin one of our groupsLinkedIn — https://www.linkedin.com/groups/8892038/Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusinessSay hi on socialFacebook: https://www.facebook.com/bedsbreakfastbusiness/LinkedIn: https://www.linkedin.com/company/beds-breakfasts-businessInstagram — https://www.instagram.com/bedsbreakfastsandbusinessBlueSky — @bnbprotips.bsky.social‬‬‬Listen to the Beds, Breakfast & Business PODCAST herehttps://keystonehpd.com/bedbreakfastbusinesspodcastYouTube (RELEASED ON FEBRUARY 19TH, 2026)https://www.youtube.com/@BedBreakfastBusinessA Division of Keystone Hospitality Property Development
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    10 m
  • How to Describe Your Bed and Breakfast In One Sentence (Without Cringe)-109

    How to Describe Your Bed and Breakfast In One Sentence (Without Cringe)-109
    Feb 10 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    The One-Sentence B&B Pitch That Stops You Sounding Generic


    Your B&B elevator pitch isn’t fluff—it’s the sentence that helps guests (and Google) understand who you’re for and why you’re worth booking. In this episode, we build a clear pitch using the who + feeling + proof framework, avoid the most common “cosy near attractions” traps, and finish with a 15-minute template you can copy today.

    Timestamped outline:

    00:00 The “what makes you special?” moment

    02:00 Elevator pitch basics for B&B owners

    04:10 Why clarity improves bookings + guest fit

    06:00 The 3-part framework (who/feeling/proof)

    09:20 Mistakes that make you sound like everyone else

    12:00 The 15-minute pitch builder

    15:00 Where to place your pitch online

    16:30 Questions for listeners + wrap


    #DescribeYourBedandBreakfast #bedandbreakfast #bnbmarketing #bnbowners #hospitalitymarketing #directbookings #bnbbranding #smallbusinessuk #guestexperience #boutiquehotel #tourismbusiness

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON BEDS, BREAKFAST & BUSINESS (RELEASED ON FEBRUARY 12TH, 2026)
    https://bedsbreakfastsbusiness.com/2026/02/how-to-describe-your-bed-and-breakfast-in-one-sentence-without-cringe-109

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to the Beds, Breakfast & Business PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube (RELEASED ON FEBRUARY 12TH, 2026)
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    11 m
  • How Can B&B Confirmation Emails Reduce Guest Confusion?-108

    How Can B&B Confirmation Emails Reduce Guest Confusion?-108
    Feb 3 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    The 5 Emails Every Calm B&B Owner Uses


    Learn how simple email systems reduce guest stress, increase reviews, and give B&B owners back their time.

    Timestamps
    00:00 Guest confusion explained
    02:00 Confirmation email
    04:10 Pre-arrival clarity
    06:00 Reviews without begging
    08:00 Handling cancellations
    10:00 Seasonal fills
    12:00 Final takeaway


    #B&B Confirmation Emails #bedandbreakfastowners #bnbbusiness #hospitalitymarketing #bnbsystems #guestexperience #smallhospitality #bnbtips #innkeeperlife #directbookings #bnbautomation

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON BEDS, BREAKFAST & BUSINESS (RELEASED ON FEBRUARY 5TH, 2026)
    https://bedsbreakfastsbusiness.com/2026/02/how-can-bb-confirmation-emails-reduce-guest-confusion-108

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to the Beds, Breakfast & Business PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube (RELEASED ON FEBRUARY 5TH, 2026)
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    10 m
  • How Do B&B Owners Clean Faster Without Cutting Corners?-107

    How Do B&B Owners Clean Faster Without Cutting Corners?-107
    Jan 29 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    How B&B Owners Can Clean Faster Without Burning Out


    Many B&B owners feel trapped in an endless loop of cleaning, laundry, and turnovers. In this episode, we talk about how to clean faster without lowering standards—or yourself. These are calm, practical habits that reduce overwhelm and help you finish the day with energy left.


    Timestamps:
    00:00 The overwhelm problem
    03:00 Why harder isn’t better
    06:10 Short cleaning bursts
    09:20 Laundry without panic
    12:30 The night-before reset
    15:00 Closing encouragement


    #Clean Faster #BedAndBreakfast #InnkeeperLife #BnbCleaning #HospitalityTips #SmallBusinessOwners #BnbLife #TimeSavingTips #OverwhelmedToOrganised #CleanSmarter #BedsBreakfastBusiness

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://bedsbreakfastsbusiness.com/2026/01/how-do-bb-owners-clean-faster-without-cutting-corners-107

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to The Hospitality Property School PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    8 m
  • How To Stop Feeling Overwhelmed As A B&B Owner-106

    How To Stop Feeling Overwhelmed As A B&B Owner-106
    Jan 22 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    The Overwhelm Every B&B Owner Feels

    Feeling stretched thin as a B&B owner? You’re not alone. This episode explains why overwhelm happens and how to reduce it.

    Timeline:
    00:00 Why overwhelm starts
    03:10 Too many roles
    06:40 The home/work blur
    09:20 What fixes it
    CTA: Watch to feel seen — and steadier.

    #Overwhelmed #bedandbreakfast #bnbowner #innkeeperlife #hospitalitybusiness #smallbusinessowner #bnbmanagement #hospitalityrealities #bnbburnout #bnbtips #bedandbreakfastlife

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://bedsbreakfastsbusiness.com/2026/01/how-to-stop-feeling-overwhelmed-as-a-bb-owner-106

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to The Hospitality Property School PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    8 m
  • How To Create Win-Win B&B Partnerships With Local Businesses?-105

    How To Create Win-Win B&B Partnerships With Local Businesses?-105
    Jan 15 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    Partnering with Local Businesses — A B&B Growth Strategy that Works


    In this episode of Bed, Breakfast & Business, we talk about a game-changer most B&B owners overlook: local partnerships.

    If you’ve ever wondered:

    • “How do I fill rooms outside of peak season?”
    • “What can I offer guests that costs me nothing but stands out?”
    • “How do I collaborate without making it weird?”

    Then this episode’s for you.

    🎁 At 10:36, I share one of my favourite strategies for boosting midweek bookings using nothing but your breakfast room and a local yoga teacher.

    This is practical, no-fluff advice straight from the Mastering B&B Management Course.


    📌 TIMESTAMPS:
    00:00 – Let’s Talk Local Partnerships
    01:21 – Spotting Smart Local Allies
    03:10 – Reaching Out the Right Way
    05:22 – Build Experience Bundles
    07:38 – Promote the Partnership
    09:52 – If It Flops, Here’s What to Do
    10:36 – Midweek Booking Bonus Strategy
    11:14 – Wrap Up & Free Resource

    #B&BPartnerships #BBMarketing #BoostYourBookings #HospitalityTips #LocalBusinessLove #ExperienceMatters #SmallBizCollab #InnsiderStrategy #TourismTips #BBLife #BedsBreakfastsBusiness

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://bedsbreakfastsbusiness.com/2026/01/how-to-create-win-win-bb-partnerships-with-local-businesses-105

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to The Hospitality Property School PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    8 m
  • How Can I Turn My B&B Guestbook Into a Powerful Marketing Tool?-104

    How Can I Turn My B&B Guestbook Into a Powerful Marketing Tool?-104
    Jan 8 2026

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    Turn Your Guestbook into a Marketing Machine

    That dusty guestbook in your hallway? Let’s make it do some heavy lifting! This week, Gerry walks through practical ways to transform guest comments into email content, social media gold, and glowing Google reviews. You'll leave this episode with ready-to-implement ideas to grow visibility and loyalty—without lifting a finger (well, maybe one).

    ⏰ TIMESTAMPS:
    00:00 Intro & Hook
    01:30 Where to place your guestbook
    02:40 What to ask your guests
    04:20 Getting consent to reuse quotes
    06:00 Posting comments online
    07:15 Thank-you follow-ups that win return bookings
    08:30 Bonus AI trick you can use today


    #B&BGuestbook #BedAndBreakfast #BnbMarketing #GuestExperience #BnbTips #HospitalityMarketing #GuestReviews #SmallHotelSuccess #BnBLife #SocialProof #BoostYourBookings

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://bedsbreakfastsbusiness.com/2026/01/how-can-i-turn-my-bb-guestbook-into-a-powerful-marketing-tool-104

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to The Hospitality Property School PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

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    7 m
  • 5 Email Templates Every B&B Should Have Ready to Send-103

    5 Email Templates Every B&B Should Have Ready to Send-103
    Dec 18 2025

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    5 Ready-to-Send Email Templates Every B&B Needs

    Emails are your B&B’s silent sidekick. In this episode, we reveal the 5 emails that save time, increase guest satisfaction, and boost rebookings. If you’ve ever scrambled to write a last-minute check-in message, this one’s for you

    🎯 Practical, real-life tested, and guest-friendly.

    ⏱️ TIMESTAMPS
    00:00 - Welcome & Subscribe Reminder
    00:45 - Why Email Templates Matter
    01:40 - Booking Confirmation Email
    03:10 - Pre-Arrival Reminder Email
    05:00 - Thank You & Review Request
    07:15 - Cancellation Email That Converts
    09:00 - Seasonal Promo Email
    11:00 - Bonus Trick: The P.S. Line
    12:15 - Quick Takeaways & Question


    #B&Bemailtemplates #bnbmarketing #emailtemplates #guestexperience #bedandbreakfastowner #hospitalitylife #directbookings #bnbmanagement #reviewrequest #guestcommunication #bbemailtips

    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://bedsbreakfastsbusiness.com/2025/12/5-email-templates-every-bb-should-have-ready-to-send-103

    📘 Grab your copy of the “Your B&B Starter Blueprint”!
    https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

    You’ll find more tools, templates, and scripts in the full course:
    👉 Mastering B&B Management: Comprehensive Guide to Starting, Running, & Growing Your Bed & Breakfast
    https://courses.keystonehospitalitydevelopment.com/course/mastering-bb-management-comprehensive-guide-to-starting-running-and-growing-your-bed-breakfast

    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8892038/
    Facebook — https://www.facebook.com/groups/bedbreakfastbusinesshttps://www.facebook.com/groups/bedbreakfastbusiness

    Say hi on social
    Facebook: https://www.facebook.com/bedsbreakfastbusiness/

    LinkedIn: https://www.linkedin.com/company/beds-breakfasts-business

    Instagram — https://www.instagram.com/bedsbreakfastsandbusiness

    BlueSky — @bnbprotips.bsky.social‬‬‬

    Listen to The Hospitality Property School PODCAST here
    https://keystonehpd.com/bedbreakfastbusinesspodcast

    YouTube
    https://www.youtube.com/@BedBreakfastBusiness


    A Division of Keystone Hospitality Property Development

    Más Menos
    8 m