Building a coaching business isn’t just about websites, clients, or content. It’s about becoming the kind of person who can hold space for others—while still holding space for your own growth.

It’s a path of self-discovery, resilience, and deep alignment.

You’ll meet imposter syndrome head-on. You’ll question your direction (probably more than once). There will be flashes of total clarity, followed by moments of “Wait… what am I even doing?”

That’s all part of it.

The truth is, your business evolves as you evolve. Every single step—whether it’s landing your first client or navigating a slower season—is shaping you into the coach you’re here to be.

So if you’re in the thick of it right now—refining your niche, designing your offer, learning to trust yourself—you’re not alone. The journey is messy, meaningful, and far more powerful than any plug-and-play strategy.

And yes, it’s worth it.

It’s worth it to…
✨ Do work that actually lights you up and reflects your passions and wisdom
✨ Call your own shots—you decide when, where, and how you work
✨ Stop wondering what if and finally find out what you're capable of (Spoiler: it’s more than you think)

That’s why I’m so excited to share stories from a few of my past clients—coaches who’ve been in business for over a year and have learned so much through the ups and downs.

Each journey is completely unique, which is why I’m a huge believer in a personalized, heart-centered approach to building your business.

First up: Becky.

A former nurse turned health coach, Becky now guides her clients through sustainable, empowering weight loss transformations.

What I love most about Becky’s journey is how intentionally she’s built real, meaningful relationships with other business owners in her local community. This one decision has allowed her to grow her practice almost entirely through referrals.

And let’s be honest—there’s something kind of magical about a referral-based business. Imagine this: people in your network consistently sending ideal clients your way. No pressure to post on social media. No constant content creation. Just genuine connection and word-of-mouth doing the heavy lifting.

It’s a beautiful reminder that there are many ways to build a successful coaching business—and that the most aligned path is the one that feels true to you.

If you want to follow along with Becky, you can find her here:
Website
https://healthtransformersmaine.com/
YouTube
https://www.youtube.com/@healthtransformersmaine

If you want support with starting or building your coaching or wellness business:

Watch my free training that shows you the 6 steps to attract consistent clients in your coaching business (in a way that feels authentic and aligned): https://kristinhartjes.com/consistentclients

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/