I wanted to pull back the curtains and show you exactly how I coach my mentees on building their businesses. This is the raw, uncut audio from our July coaching call where we talk about real numbers, real problems, and what I'm actually doing when business gets slow.

Summer's been brutally slow for me. Like, first-year-of-business slow. So I'm walking my mentees through exactly what I'm doing behind the scenes to turn things around.

What we cover:

• Why "lifetime support" from trainers is usually BS
• My slow season playbook: Google ads, SEO, and networking with medical offices
• Real case studies from my studio (including the donut scar client)
• How to approach plastic surgeons without being another annoying salesperson

This episode is me being completely transparent about what's working, what's not, and how I navigate the ups and downs of owning a paramedical tattoo business.

Interested in our training program? Our 5-day certification includes monthly coaching calls because your education doesn't stop after you get certified. That's just the beginning. Apply here: https://app.studioconceal.com/career-breakthrough-call - $75 gets you an assessment and a private call with me to see if we're a good fit.

Have a question for me? Someone you want to recommend on our show?

Leave me a voice note: https://www.speakpipe.com/BeautyExpanded

Jayd Hernandez is a Expert Paramedical Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say yes to building a life on your terms.

Hosted on Acast. See acast.com/privacy for more information.

Podcast Title:

S3EP66: Increase Sales Conversions without Discounting Services with Kandis James

Episode Summary:

In this episode, Jayd sits down with sales expert Kandis James for a candid conversation on how to sell with compassion—without feeling awkward or pushy. You’ll hear real-world strategies, subtle mindset shifts, and practical tools that help you turn conversations into conversions while keeping your integrity and high value services intact.

Whether you're just starting out or want to increase bookings, this episode offers clarity on what makes sales effective, ethical, and authentic.

Key Topics Covered:

• Why selling is about the outcome, not you

• Detaching emotionally from objections

• Understanding value-based pricing

• Sales vs. marketing problems

• Pre-call and post-call mindset shifts

• Introvert-friendly strategies for consults

• Subconscious language that builds trust

🎁 Free Gift from Kandis:

Unlock Your $ales Potential – FREE Mini Course ($444 Value)

https://www.kandisjames.com/offers/ZDbn27Cj?coupon_code=DISRUPT

🚀 Want to Go Deeper?

Join the Scaling $ales Formula Program

https://www.kandisjames.com/scaling-sales-formula

📲 Connect with Kandis:

Instagram: @kandisjames.kj

Website: kandisjames.com

Studio Conceal | Paramedical Tattoo Business Training

Helping artists build profitable careers with purpose.

• Free Licensing Guide: https://app.studioconceal.com/free-state-tattoo-guide

• Career Call ($75): https://app.studioconceal.com/career-breakthrough-call

• 1:1 Business Coaching: https://app.studioconceal.com/business-coaching-call

• Before & Afters: https://studioconceal.com/before-and-afters/

• Book Jayd to Speak: https://app.studioconceal.com/speaker-sheet

• More Episodes: https://app.studioconceal.com/podcast

Connect with us:

Instagram: https://www.instagram.com/studioconceal

TikTok: https://www.tiktok.com/discover/jayd-hernandez

Website: https://studioconceal.com

Google Reviews: https://g.co/kgs/r9XQstk

Hosted on Acast. See acast.com/privacy for more information.

You guys were so sweet sending me messages after the last episode on sales! Since there was so much to cover, I wanted to follow up with the practical stuff - the actual questions and mindset shifts that completely changed my business.

In this follow-up episode, I'm sharing:

• Why tracking your closing rate is non-negotiable (and how I do it)
• The exact questions I ask that get clients opening up about their deeper struggles
• The reason why people buy from their subconscious
• How to handle the "this is too expensive" objection with confidence

Plus, I'm breaking down the difference between selling the service versus selling the experience (hint: one feels like blah, the other feels alive).

Listen now and let me know what resonates!

Sales Coaches I’m Binging and Recommend:

Chris Rigoudis

Instagram: @thechrisrigoudis

YouTube: The Chris Rigoudis

Shelby Haas

Instagram: @shelby.sapp

Kandis James

Instagram: @kandisjames.kj

Website: https://www.kandisjames.com/

Have a question for me? Someone you want to recommend on our show?

Leave me a voice note: https://www.speakpipe.com/BeautyExpanded

Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say Yes to building a life on your terms.

____________________________________________________________________________

Studio Conceal specializes in paramedical tattooing and training. We believe every woman should have complete agency over her body. To feel deeply in tune with what brings her pleasure, what makes her feel powerful, what makes her feel alive.

And that kind of freedom isn’t something you wait for. It’s something you decide.

Book a $75 Career Breakthrough Call

- A personalized de-risk assessment before switching careers!

https://www.jaydhernandez.com/offers/umNGts65/checkout

For Artists: 1:1 Biz Coaching $500

- Book dream clients and make sales every day!

https://www.jaydhernandez.com/offers/Js836tJ6/checkout

For more info:

https://studioconceal.com

For speaking engagements:

https://www.jaydhernandez.com

View before/after transformations here:

https://studioconceal.com/before-and-afters/

Hosted on Acast. See acast.com/privacy for more information.