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Balancing Purpose and Performance: Charlotte Hamill on Building Impact-Driven Brands

Balancing Purpose and Performance: Charlotte Hamill on Building Impact-Driven Brands

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 Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 podcast features Charlotte Hamill, COO of Born Social—a social-first agency leading the charge in purposeful marketing and a certified B Corp to boot. Charlotte shares how Born Social balances creativity with impact, what it takes to move from performative …

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