Bad Bunny Breaks Records With Most-Watched Super Bowl 60 Halftime Show, DtMF Hits Number One Globally

Listeners, in the past week, Bad Bunny has dominated headlines with his record-shattering Super Bowl 60 halftime show. Times of India reports that on March 2, the NFL confirmed his performance as the most-watched halftime show ever, racking up over 4.1 billion global views across platforms, surpassing all previous acts despite pre-game controversy. Nielsen data showed 128.2 million TV viewers during the slot, ranking fourth highest historically, while X generated 2 billion impressions and 209 million video views from six million posts—a 409 percent jump from last year.

His hit DtMF exploded post-show, hitting No. 1 on Billboard Global Excl. U.S. and topping Apple Music's worldwide chart, with WDZZ noting it reclaimed his global top spot as streams surged sevenfold. The album Debí Tirar Más Fotos charted in 155 countries, No. 1 in 46. AOL lists his set including BAILE INoLVIDABLE, NUEVAYoL, and I Like It with Cardi B, sparking massive plays.

Adding intrigue, AOL revealed Bad Bunny wiped his Instagram grid and profile pic right after the February 8 show. Social media buzzes with old photos reappearing, shifting his 2026 look from curls to cropped styles, per CTCD.edu reports.

Tragedy struck the Bronx too—News 12 covered a March 2 fire destroying Juanito’s Grocery, featured in a Bad Bunny video three years ago, displacing 10 and injuring four firefighters. Neighbors hope he remembers the cherished Melrose spot.

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