Strategy: The Secret Sauce of Successful Facebook Advertising

There’s a debate that great marketing strategy is more valuable than great ad copy.

Or, that great strategy can be more valuable than a great sales person.

But....

The grand collision starts when you create the perfect "marketing recipe" by integrating all of these ingredients – and where strategy turns our words into our most powerful sales weapon.

Where explosive, measurable growth can happen - and put the power of the written word on overdrive.

If you’re feeling skeptical, I don't blame you.

Listen to this episode now for the hard proof, and pay special attention to the profitable strategy Darrell will unveil around the 14 minute mark.


***

Learn more about today's guest, Darrell White, here:

https://www.carteblanchemedia.us/

______Podcast Guest Liability: Hiring Disclaimer______

If you choose to contact podcast guests of the Authority Marketing Blueprint, you can do so solely at your own risk and under no circumstances shall we have liability for any business conducted with podcast guests. Jon Reyes, the Authority Marketing Blueprint, and Profit Ink LLC make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information provided by our podcast guests.

Freelancing in 2025 isn’t exactly what it used to be…

And if you’re just getting started, you might be walking into a losing game.

Here’s the harsh truth:

✅ AI is flooding the market with cheap, low-quality copy

✅ More freelancers than ever are undercutting their rates

✅ Clients are demanding results - not just words on a page

So, is freelance copywriting still worth it in 2025?

Maybe not.

But the short term solution starts when we WORK SMARTER.

if you still want to make a high income as a freelance digital marketing consultant...

Freelance copywriter...

Funnel and email strategist...

Or a combination of all the above.

Turn up the volume and let's show you a better way to turn your skills into a predictable, scalable business - without grinding for low-paying clients or settling for "mediocre."

🔹 Inside this episode, you’ll learn:

✅ Why traditional freelance copywriting is getting harder (and how to use that to your advantage)

✅ The real way to make money as a copywriter in 2025 - and how to find different ways to offer other high-paying services with less effort

✅ A step-by-step strategy for building a profitable strategy for scaling - or revamping - a freelance copywriting, email marketing, or funnel building business

✅ How to attract high-paying clients with high-level positioning - and without "begging" on job boards

Keep listening!

______Podcast Guest Liability: Hiring Disclaimer______

If you choose to contact podcast guests of the Authority Marketing Blueprint, you can do so solely at your own risk and under no circumstances shall we have liability for any business conducted with podcast guests. Jon Reyes, the Authority Marketing Blueprint, and Profit Ink LLC make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information provided by our podcast guests.

Whether you're working in-house as a digital marketing pro or managing multiple client accounts as a freelancer, this episode is your roadmap for creating more operational clarity and profit control.

We’re diving deep into the often-ignored but absolutely critical piece of every successful campaign...

The often-overlooked engine behind real profits and scalable success:

Marketing Operations.

Join me and Anthony Clark as you’ll discover:

✅ Why understanding your numbers — revenue, ad spend, ROI, time invested — is what separates top performers from overwhelmed marketers

✅ The systems smart freelancers use to boost client ROI (and charge premium fees)

✅ How in-house marketers can prove their value by tracking what actually moves the needle

✅ Common time-wasters that sabotage campaign results

✅ Practical strategies to streamline reporting, budgeting, and performance tracking

Whether you're responsible for a department's ROI and P&L...

Juggling multiple deliverables for clients...

Or something in between...

This episode shows you how to move from “just busy” to profitable and respected.

If you're a freelancer or new entrepreneur in the world of digital marketing, this episode could be the difference between burnout and breakthrough.

***

Learn more about today's guest, Anthony Clark, at www.AnthonyClark.com

______Podcast Guest Liability: Hiring Disclaimer______

If you choose to contact podcast guests of the Authority Marketing Blueprint, you can do so solely at your own risk and under no circumstances shall we have liability for any business conducted with podcast guests. Jon Reyes, the Authority Marketing Blueprint, and Profit Ink LLC make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information provided by our podcast guests.