Are Your Leads Killing Your Business – a conversation with author Mark Osbourne

Mark Osbourne is the founder of Modern Revenue Strategies and author of the best-selling book Are Your Leads Killing Your Business.

In this episode of the Abeceder podcast The Independent Minds, Mark tells host Michael Millward, about his book Are Your Leads Killing Your Business.

Mark explains how businesses can create a lead pipeline full of potential customers who understand the value your business provides.

Mark explains how companies end up with lead pipe lines that are full of poor-quality leads and how this can be worse than having no leads at all.

They discuss the get-rich-quick solutions that only work for the provider, and how every business should focus on building a strategy and system that will create a high-quality lead pipeline.

This episode will equip you to build a high-quality lead pipeline.

More information about Mark Osbourne and Michael Millward is available at abeceder.

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