Are Marketing Services Worth Your Money? with Brett Lyon, James Woods & Eric De Jong

Why should you hire a marketing company when you could do it yourself? Why does it matter if the company specializes in the laundry industry? Can't AI basically do your marketing for you? These questions and more are discussed in this episode of The Laundromat Millionaire Show as we come LIVE from the LaundroBoost Marketing booth at Clean Show 2025! Get answers from our experts, Brett Lyon, Eric De Jong and James Woods of LaundroBoost Marketing.

Referenced Links:
Our Guest: LaundroBoost Marketing Company: https://laundroboostmarketing.com/
Our Sponsors: Eastern Funding: https://www.easternfunding.com/ & H-M Company Drain Troughs: https://www.draintroughs.com
Our Website: https://www.laundromatmillionaire.com
Our Online Course: https://dave-menz.mykajabi.com/sales-page
Our Youtube channel: https://youtube.com/c/LaundromatMillionaire
Our Podcast: https://laundromatmillionaire.com/podcast/
Our Facebook: https://www.facebook.com/laundromatmillionaire/
Our Facebook Group: https://www.facebook.com/groups/laundromatmillionaire
Our LinkedIn: https://www.linkedin.com/in/dave-laundromat-millionaire-menz/
Our Instagram: https://www.instagram.com/laundromatmillionaire/
Our laundromats: https://www.queencitylaundry.com
Our pick-up and delivery laundry services: https://www.queencitylaundry.com/delivery
Our WDF & Delivery Workshop: https://laundromatmillionaire.com/pick-up-delivery-workshop/
Suggested Services Page: https://www.laundromatmillionaire.com/services
WDF & Delivery Dynamics: A Complete Business Blueprint: https://laundromatmillionaire.com/wdf-delivery-dynamics-a-business-blueprint/
Previous Episodes with Brett: https://youtu.be/TjY4W4lfGWQ https://youtu.be/2OWVERc2ziY https://youtu.be/PxbmxlsWcOw

Timestamps
00:00 Episode 105 Intro – Brett Lyon
01:16 Marketing Recommendations for New Owners
04:47 Advantages of Laundry Industry-Specific Marketing
07:08 The Added Power of Continuous Marketing
09:06 Varying Results in Varying Markets for Varying Services
10:21 Refuse to Market for Competitors
11:38 Start with a Great Product or Service
12:14 The Industry-Specific Difference in Simple Terms
12:53 First Come, First Served
13:13 Intro & Background of Sales Manager – Eric De Jong
16:59 DIY Marketing vs Professional Industry-Specific Marketing
22:28 Continuous Monitoring & Adjustment of Campaigns
26:41 The Shared Responsibility for Success
27:47 Doing What’s Right for Our Customers
34:11 The Sales Calls
36:49 Understanding Google Ranking Heat Maps
39:16 Longterm Plan for Growth – Making the Most of Your Budget
43:12 Pricing of Marketing Services
45:53 AI Offerings for Small Businesses
49:46 Using AI for DIY Marketing
52:49 Will AI Make Marketing Cheaper?
57:32 AI Capabilities Rapidly Changing & Final Thoughts