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Apps, Games and Insights

Apps, Games and Insights

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The Apps, Games and Insights podcast brings together the latest insights and discussion from industry experts to developers, business decision makers and enthusiasts in the apps and games industry. The first series has 8 weekly episodes covering topics from responsible engagement, to advice from M and A, and VC experts, through to discussions about hot topics such as privacy and accessibility. Stay tuned every week and follow us for the latest episode.2021 © Google Play Developers
Episodios
  • Accelerating apps with Flutter - Episode 16
    Dec 14 2020

    Learning to build successful apps faster and easier, whilst meeting user expectations may seem like a challenge. However, we look at how Google's UI toolkit Flutter can help simplify things alongside creating beautiful apps. We're joined by Larry Mckenzie and Corey Sprague from eBay Motors, who discuss building new high-quality Android and iOS experiences for buying and selling vehicles on eBay, using Flutter to build attractive, natively compiled applications for mobile, web, and desktop from a single codebase.

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    38 m
  • Measure and optimize app retention like a pro - Episode 15
    Dec 7 2020

    What makes retention so critical to the success of a business over other measures, and how do you optimize this strategy? Marcus Gners, Chief Strategy Officer and Co-founder at health and fitness app Lifesum and Nir Eyal, best-selling author of "Hooked" and "Indistractable," explore the behavior apps should foster to drive retention, how to measure this effectively, and how to approach habitual usage.

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    48 m
  • From PC to mobile: Lessons in expanding to multi-platform gaming - Episode 14
    Nov 30 2020

    Mobile gaming offers developers of PC and console games a significant opportunity. By going mobile, game developers can expand their player base and drive retention by providing a platform for players to stay engaged while they're on the move. Jen Donahoe, Marketing and Growth lead for TeamFight Tactics at Riot Games joins us to discuss the challenges and opportunities they had in taking their games to mobile.

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    43 m
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I'm an indie game developer with no formal education in this field (college degree, etc) and the amount that I learned from the hosts and guests on this show was astounding. Hearing stories of culture, success and struggles in big studios as well as pulling back the curtain on some strategies and mentalities behind the big performers in the field, this is the advice you want to apply.

Essential for anyone considering Indie Dev

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