An N of 1 with Heather Watson

Heather is a dynamic founder, building teams that leverage the principles of psychology to make a business impact for global companies to increase customer acquisition, improve client satisfaction, and drive behavior change.

For over a decade, she has worked at the intersection of cognitive psychology, sociology, behavioral economics, and creativity to overcome barriers to change customer behavior.

She consults with investment firms like Cascade Partners and academic/industry partners like UT Center for Design, UT School of Architecture, Mayo Clinic, and Berkeley Center for the Built Environment.

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