Agency Forward Podcast Por Chris DuBois arte de portada

Agency Forward

Agency Forward

De: Chris DuBois
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Agency Forward explores the future of agencies as tech and AI drive down the cost of tactical deliverables. Topics include building competent teams, developing strategic offers, systemizing your business, and more. New episodes delivered every Tuesday.© 2025 Chris DuBois Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • 082 Macgill Davis: Fixing Time Tracking Without Pissing Off Your Team
    Nov 18 2025

    Hey everyone, today I'm joined by Macgill Davis.

    Macgill is the co-founder of Rize, an automated time tracking platform built specifically for teams.


    He previously worked at Twitter and now helps agencies eliminate the pain of manual time tracking with AI-powered automation and deep productivity insights.


    I wanted to have Macgill on because time tracking is critical for agency profitability. Your inventory is time. \Bbut most teams hate tracking it.

    I personally use Rize and love the functionality, as well as how he’s solving this problem head-on.


    In this episode, we discuss:

    • Automating time tracking without micromanaging your team
    • Why tracking non-billable time matters for profitability
    • How bad data sabotages resourcing and hiring decisions
    • And more...

    You can learn more about Macgill on LinkedIn or at Rize.io.


    -----------

    Lead Gen is the hardest part of running an agency.

    For most, it's unpredictable, it's slow, and it's usually expensive.

    Gia flips that.

    It's the all-in-one growth platform that turns your existing relationships and client work into a steady pipeline.

    Gia automates lead gen follow-up and content, and it's all from the work you're already doing.

    You can check it out and get some free bonuses at getgia.ai/dynamicagency

    -----------

    No one was asking for another community. But I've made one anyway.

    So what's different?

    The Dynamic Agency Community is designed around access rather than content.

    Access to peers who've done it before.

    Access to experts who've designed solutions.

    Access to resources that have been battle-tested.

    And right now, the price for founding members is only $97/year.

    Join today so your agency has immediate access to everything you need to grow.

    You can join at DynamicAgency.Community.

    -----------

    Hiring in the agency world is rough. Most job posting sites get you lots of applicants, but with their “easy applying” options, most of those are unqualified. And worse, they don’t understand what it’s like working at an agency.

    This is why I created the Agency Job Hub. You can post your positions for free to find applicants looking specifically for agency work, and we already have a growing list of candidates who’ll be notified as soon as you post.

    You can list your open positions for free at AgencyJobHub.com.


    -----------

    Our friends at Parakeeto have a powerful resource that dives into everything you need to know about agency profitability.

    This is a must-have for agency owners and operators.

    Get the Agency Profit Toolkit for free now!


    -----------


    Subscribe to the Agency Forward blog on Substack.

    We have weekly blog content with practical advice to help you advance your agency.

    -----------


    Want to level up your agency? Get the Dynamic Offers Email Mini-Course


    Explore the 5 of the most common challenges agencies face in today's market.


    We're talking about the challenges that lead to no prospects, no recurring revenue, and nothing for people to buy from you.


    It's worth reading just for the ideas alone.


    5 emails. 5 challenges. 5 strategies to fix them.


    Get it at DynamicAgencyCourse.com.


    -----------


    And if you're ready for 1-on-1 help to create some mind-blowing offers for your agency, visit DynamicAgencyOS.com to schedule a free consultation. Running an agency is tough, but you don't need to go it alone.

    Más Menos
    33 m
  • 081 Ryan Harmon: The Death of Keywords in the Age of AI
    Nov 11 2025

    Hey everyone, today I'm joined by Ryan Harmon.

    Ryan is the founder of Metrify and the engineer behind Paraloom, a tool for measuring AI search visibility.


    He’s helped banks and credit unions move from zero to full AI visibility, and brings 15 years of experience in marketing and web development. His current work helps brands understand and win in the evolving AI search landscape.


    I wanted to have Ryan on because AI search is disrupting how prospects find and trust agencies, and most owners aren’t prepared for the shift.


    In this episode, we discuss:

    • How AI chooses what content to cite (and why rankings don’t help)
    • What actually improves visibility in AI search
    • Why long-form comparison content beats keyword stuffing
    • And more...

    You can learn more about Ryan on LinkedIn.


    -----------

    Lead Gen is the hardest part of running an agency.

    For most, it's unpredictable, it's slow, and it's usually expensive.

    Gia flips that.

    It's the all-in-one growth platform that turns your existing relationships and client work into a steady pipeline.

    Gia automates lead gen follow-up and content, and it's all from the work you're already doing.

    You can check it out and get some free bonuses at getgia.ai/dynamicagency

    -----------

    No one was asking for another community. But I've made one anyway.

    So what's different?

    The Dynamic Agency Community is designed around access rather than content.

    Access to peers who've done it before.

    Access to experts who've designed solutions.

    Access to resources that have been battle-tested.

    And right now, the price for founding members is only $97/year.

    Join today so your agency has immediate access to everything you need to grow.

    You can join at DynamicAgency.Community.

    -----------

    Hiring in the agency world is rough. Most job posting sites get you lots of applicants, but with their “easy applying” options, most of those are unqualified. And worse, they don’t understand what it’s like working at an agency.

    This is why I created the Agency Job Hub. You can post your positions for free to find applicants looking specifically for agency work, and we already have a growing list of candidates who’ll be notified as soon as you post.

    You can list your open positions for free at AgencyJobHub.com.


    -----------

    Our friends at Parakeeto have a powerful resource that dives into everything you need to know about agency profitability.

    This is a must-have for agency owners and operators.

    Get the Agency Profit Toolkit for free now!


    -----------


    Subscribe to the Agency Forward blog on Substack.

    We have weekly blog content with practical advice to help you advance your agency.

    -----------


    Want to level up your agency? Get the Dynamic Offers Email Mini-Course


    Explore the 5 of the most common challenges agencies face in today's market.


    We're talking about the challenges that lead to no prospects, no recurring revenue, and nothing for people to buy from you.


    It's worth reading just for the ideas alone.


    5 emails. 5 challenges. 5 strategies to fix them.


    Get it at DynamicAgencyCourse.com.


    -----------


    And if you're ready for 1-on-1 help to create some mind-blowing offers for your agency, visit DynamicAgencyOS.com to schedule a free consultation. Running an agency is tough, but you don't need to go it alone.

    Más Menos
    34 m
  • 080 Alex James: The Perspective-First Playbook for Agency Growth
    Nov 4 2025

    Hey everyone, today I'm joined by Alex James.


    Alex is a messaging strategist who helps service businesses define and communicate their unique perspective.


    He’s a former copywriter turned positioning expert, known for helping agencies move beyond generic niching with sharp, point-of-view-driven messaging. His work has helped clients unlock millions in new revenue by refining how they explain what makes them different.


    I wanted to have Alex on because too many agency owners rely solely on niching and referrals, without realizing the critical role of perspective in creating demand. We're incredibly aligned on so many topics, that I wanted to see how he approaches things.


    In this episode, we discuss:

    • Why niching isn’t enough to stand out
    • How to develop a point of view that sells
    • Turning your team into strategic messengers
    • And more...

    You can learn more about Alex on LinkedIn.


    -----------

    Lead Gen is the hardest part of running an agency.

    For most, it's unpredictable, it's slow, and it's usually expensive.

    Gia flips that.

    It's the all-in-one growth platform that turns your existing relationships and client work into a steady pipeline.

    Gia automates lead gen follow-up and content, and it's all from the work you're already doing.

    You can check it out and get some free bonuses at getgia.ai/dynamicagency

    -----------

    No one was asking for another community. But I've made one anyway.

    So what's different?

    The Dynamic Agency Community is designed around access rather than content.

    Access to peers who've done it before.

    Access to experts who've designed solutions.

    Access to resources that have been battle-tested.

    And right now, the price for founding members is only $97/year.

    Join today so your agency has immediate access to everything you need to grow.

    You can join at DynamicAgency.Community.

    -----------

    Hiring in the agency world is rough. Most job posting sites get you lots of applicants, but with their “easy applying” options, most of those are unqualified. And worse, they don’t understand what it’s like working at an agency.

    This is why I created the Agency Job Hub. You can post your positions for free to find applicants looking specifically for agency work, and we already have a growing list of candidates who’ll be notified as soon as you post.

    You can list your open positions for free at AgencyJobHub.com.


    -----------

    Our friends at Parakeeto have a powerful resource that dives into everything you need to know about agency profitability.

    This is a must-have for agency owners and operators.

    Get the Agency Profit Toolkit for free now!


    -----------


    Subscribe to the Agency Forward blog on Substack.

    We have weekly blog content with practical advice to help you advance your agency.

    -----------


    Want to level up your agency? Get the Dynamic Offers Email Mini-Course


    Explore the 5 of the most common challenges agencies face in today's market.


    We're talking about the challenges that lead to no prospects, no recurring revenue, and nothing for people to buy from you.


    It's worth reading just for the ideas alone.


    5 emails. 5 challenges. 5 strategies to fix them.


    Get it at DynamicAgencyCourse.com.


    -----------


    And if you're ready for 1-on-1 help to create some mind-blowing offers for your agency, visit DynamicAgencyOS.com to schedule a free consultation. Running an agency is tough, but you don't need to go it alone.

    Más Menos
    50 m
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