This episode dives deep into what truly drives value for a pro gravel athlete in today's dynamic landscape! Join host Thomas Euler as he chats with gravel pro Chase Wark and filmmaker John Peter (aka The Stable Cyclist).

In this insightful conversation, Chase reveals how his unique approach to content creation and his relatable persona are captivating audiences and sponsors alike. Alongside JP, who is documenting Chase's journey in a docuseries, we explore the power of storytelling in building a personal brand and how important doing so is for gravel privateers.

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In this episode:

•⁠ ⁠The New Currency of Sponsorship: Discover why traditional race results might not be the sole focus for sponsors anymore and how visibility and relatability are becoming key metrics.

•⁠ ⁠The Power of the Docuseries: Chase shares his philosophy behind his docuseries, produced by John Peter, and how it's creating a deeper connection with fans, making him a more trusted voice for his partners.

•⁠ ⁠Launching Lunchbox Racing: Get the inside scoop on Chase and Drew Dillman's new team, their vision for the future, and their goal to support the next generation of gravel talent from underrepresented areas.

•⁠ ⁠The "Gravel Dads" Phenomenon: A hilarious and honest discussion about balancing professional racing with fatherhood, including practical tips and tricks from Chase and JP for fellow gravel dads.

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Featured in This Episode:

Chase Wark: Professional Gravel Privateer, Content Creator, and Co-founder of Lunchbox Racing. Find him on Instagram: https://www.instagram.com/chasethebiker and YouTube: https://www.youtube.com/@chasethebiker.

John Peter (The Stable Cyclist): Filmmaker and Podcaster. Find his work on YouTube: https://www.youtube.com/@thestablecyclist and listen to The Stable Cyclist podcast: https://open.spotify.com/show/2DqkYShLiqThJgNl2KMFY3

The Gravel Stack Newsletter: https://thegravelstack.substack.com

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Don't miss this episode that unpacks the evolving landscape of professional gravel cycling, the importance of genuine connection, and the exciting future of the sport!

Subscribe and leave a review! If you enjoyed this episode, please subscribe and leave a rating and review. It helps us reach more listeners and continue to bring you gravel-pilled content.

In the latest episode of the Autsaid Podcast, Jasper Ockeleon talks about his brand Sockeleon, his passion for beach racing, and how he got into gravel riding. He shares personal insights into how his brand was born, what draws him to racing on sand, and how he eventually discovered his love for gravel.

Check out the new MNSTRY Bicarb Gel 40!

Discover the newest Autsaid x Maloja collection: https://www.maloja.com/de-de/online-shop/?cat=3&special_product=1729

Paul on Instagram: https://www.instagram.com/paul_voss/

Jasper on Instgram: https://www.instagram.com/o1jasper/

Autsaid on Instagram: https://www.instagram.com/autsaid.cc/

In this episode, Thomas sits down with Paul for a discussion that's part update, part deep dive into the Monuments of Gravel.

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Paul's Recent Adventures & Race Recaps

Paul kicks things off by sharing tales from his busy past few weeks since Unbound. He talks about his last races, *Blåvandshuk Gravel* in Denmark and Eislek Gravel Luxembourg. He also spills the beans on a recent multi-day trip to Spain for a special project involving a new ABUS gravel helmet he helped develop Find out what it's like to ride through a desert in 40-degree heat for a film shoot.

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Rad am Ring Preview

Looking ahead, Paul shares his expectations and tips for the upcoming Rad am Ring gravel race in the Eifel region of Germany. What tire size does he recommend? What kind of course can participants expect? And who are the key contenders to watch at the pointy end of the field? If you're racing Rad am Ring, this is a must-listen!

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The "Monuments of Gravel"

Then, we talk about Thomas's new classification system for gravel races. With the gravel calendar becoming increasingly packed, how do we distinguish between events? Is it time to have a classification system? Thomas thought so and recently released his take on it over on his The Gravel Stack newsletter.

In this episode, he runs his preliminary list of the five Monuments of Gravel by Paul to get his opinions and feedback. Join Thomas and Paul as they debate the merits of each race, considering factors like prize money, media production, historical significance, and the overall rider experience. This lively discussion will make you rethink what truly defines a "monument" in the rapidly evolving world of gravel cycling.

The Five Tiers of Gravel Races post: https://thegravelstack.substack.com/p/the-five-tiers-of-gravel-races