AT007-Difference Between Tracking Code and Marketing Channel

In my career, I have seen many people get confused between Adobe Analytics Tracking Code and Marketing Channel. In this episode, I do a quick summary of the difference between the two different reports and why you should never use Tracking Code to audit Marketing Channel.

If you find it difficult to understand the difference between the two reports, let me know and I can do a full breakdown of the two reports, including a visual guides to help out.