AI, job displacement and the new legal reality ⚖️ | Nick Holzherr (GitLaw)

📺 Watch now on Substack or YouTube | 🎧 Listen on Spotify or Apple Podcasts— Millennial Masters is sponsored by Jolt ⚡️ Reliable hosting for modern buildersThis week’s Millennial Master is Nick Holzherr, founder and CEO of GitLaw.Nick turned his appearance on The Apprentice in 2012 into a real tech career. He built food AI company Whisk, that Samsung later acquired, spent six intense years running a global product, then walked away from all of it to build again. GitLaw is his latest move: an AI legal platform built for founders, not law firms, backed by a fresh $3 million pre-seed round.Nick is direct about how AI will reshape work and honest about the inefficiencies buried inside traditional legal services. His journey spans TV exposure, scaling teams across continents, navigating corporate buyouts and now building at full speed in one of the most regulated industries.This episode is all about how to build with AI, how to survive high-pressure growth, and how to stay sharp when the rules change overnight.🔗 Find Nick on LinkedInTakeaways from Nick’s episode1️⃣ AI isn’t replacing lawyers, it’s replacing bad habitsFounders already paste legal questions into ChatGPT. Nick’s point is simple: most legal work starts from templates, so the real threat isn’t to lawyers, but to slow, bloated process.2️⃣ Hiring the wrong people is the fastest way to slow a company downNick’s biggest hard-won lesson is that weak hires kill momentum. He shares how structured interviews, case studies and short trials became his safeguard in every company he’s built.3️⃣ Best practice will carry most of your legal needsIf you’re building standard NDAs, employment agreements, or terms, you don’t need custom clauses. You need market norms, properly structured. That’s where tools like GitLaw shine.4️⃣ Raising prices starts with knowing your real valueNick went from £3k contracts to six-figure deals by understanding what enterprise buyers were already paying. Pricing only changes when you see the game from their side.5️⃣ Distributed teams win by documenting everythingAsync habits weren’t a COVID invention for Nick. Writing things down, codifying decisions, and keeping clean specs is what allowed his teams to scale across 16 time zones.Subscribe for more real talk on AI, jobs, and the future of work. 🔍In this episode we cover:00:00 Introduction to Nick Holzherr02:08 Turning The Apprentice into startup leverage06:59 Early funding, pivots and finding traction with Whisk10:47 When big tech came calling and choosing Samsung13:52 Hiring 100 people in nine months20:35 How to actually run a remote, async global team24:50 Leaving Samsung and working out what to do next28:24 Spotting the AI moment and the first ideas for GitLaw31:48 AI, job displacement and who gets hit first37:39 Why legal costs are broken for founders and SMEs42:55 Backlash, cease and desist letters and staying resilient48:25 Building GitLaw differently with AI-native workflows51:19 Building from Birmingham and hiring globally55:19 Quickfire: best decision, hiring mistakes, Sam Altman, books and sacrificeSend this to anyone trying to navigate legal work without burning cash. ⚖️Don’t miss these AI insiders episodes: Get full access to Millennial Masters at millennialmasters.net/subscribe