Episodios

  • Want to Rank Higher on Google? Look at What Google’s Looking At
    Jul 14 2025

    Ever wondered why your competitors rank higher than you in Google search? In this episode, I’ll show you a powerful but often-overlooked feature in Google’s search results that reveals exactly what Google is looking at when it ranks websites.

    It’s called the “About this result” panel, and it holds valuable clues about:

    • Where your competitors are getting their authority from

    • Which sites and directories Google trusts

    • How you can replicate that visibility for your own business

    • And why monitoring these sources helps protect your brand

    🛠️ Whether you're on page one or page two, this feature gives you a clear SEO advantage — and best of all, it’s free and built right into Google.

    🔗 Visit ashleybryan.com.au for more tips on ranking higher in Google and staying visible in the age of AI search.

    #RankHigherOnGoogle #IncreaseVisibilityOnGoogle #SmallBusinessOwner

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    2 m
  • Does AI Understand Your Brand? Here’s How to Find Out Before It Matters
    Jun 3 2025

    Do you know what AI thinks your business is all about?

    With Google AI Overviews now live and AI Mode rolling out soon in Australia, it’s more important than ever to ensure that large language models like ChatGPT, Perplexity, and Google Gemini have an accurate understanding of your business and brand.

    In this podcast, Ashley Bryan shows you:

    ✅ How to run a deep AI brand audit using ChatGPT ✅ Why it matters for visibility in AI-driven search ✅ How to uncover misinformation or outdated content about your brand ✅ How to research your competitors using the same AI tools ✅ Opportunities for reputation building, content placement, and SEO

    💡 This is a must-do task for small business owners who want to stay visible in the new AI-powered search landscape.

    📣 Get proactive with your brand — and make sure AI sees you the way you want to be seen.

    🔗 Want help refining your brand for AI and SEO? Visit: https://ashleybryan.com.au

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    10 m
  • How Interlinking Blog Posts Can Boost Landing Page Rankings
    May 28 2025

    Want to rank your landing pages higher on Google?

    In this short episode, I explain how interlinking topic-based blog posts can build topical authority — and push that authority into your key landing pages to help them rank.

    This is a simple but powerful SEO strategy that combines smart internal linking with topical structure.

    When done right, it also connects to your social media posts to create authority flow that Google recognises. Learn:

    ✅ What “authority flow” means for SEO

    ✅ How blog posts support landing pages

    ✅ Why topical clusters matter more than ever

    ✅ How social media fits into the structure

    📈 Ready to increase your visibility in Google’s rankings? Start building smarter blog content that supports your site’s SEO from the ground up. 🔗 Learn more at: https://ashleybryan.com.au 💬

    Questions? Drop them in the comments or get in touch.

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    2 m
  • Losing Organic Traffic? Google’s AI Overviews Might Be the Reason
    May 21 2025

    Noticed your organic traffic is dropping with no clear reason? You're not alone — and the answer might lie in Google's expanding AI Overviews feature. In this podcast I explain:

    🔍 What AI Overviews are and how they impact Google Search

    📉 Why your website is showing lower in the results (even without a ranking drop)

    🧠 How users are now engaging with AI-generated summaries instead of clicking on your site

    ✅ What you can do to rank higher on Google and stay visible in AI-powered search results

    Ashley Bryan helps you rank higher on google and increase visibility on google. https://www.ashleybryan.com.au/ Discover Ashley on social media for additional SEO tips and advice: Facebook: / ashleybryanau Instagram: / ashleybryanseo #rankhigherongoogle #increasevisibilityongoogle

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    2 m
  • Google AI Mode - How It Impacts SEO & How to Increase Your Visibility on Google in 2025
    May 21 2025

    Google is now testing a brand-new AI Mode button in Google Search — and it could significantly affect how your business shows up online.

    In this update, I explain:

    • What the new AI Mode button is and how it changes Google Search
    • Why it's critical to increase your visibility on Google’s AI-powered results
    • How this impacts your ability to rank higher on Google in 2025
    • What you need to do now to appear in AI Overviews and conversational search
    • How to test your SEO visibility using tools like Perplexity AI

    If you're a small business owner trying to rank higher on Google and stay ahead of Google's algorithm changes, this video gives you actionable insights to future-proof your content strategy.

    Learn how to optimise your site for AI-driven search and ensure your content is visible where it matters most — not just in traditional rankings, but in the new AI-powered experience Google is rolling out.

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    2 m
  • How Googles New AI Overviews Will Change SEO Forever
    May 21 2025

    Noticed your organic traffic is dropping with no clear reason? You're not alone — and the answer might lie in Google's expanding AI Overviews feature.

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    8 m