AI: How to Sell IT

In this episode, Adam Walter and Skip Ziegler discuss the importance of AI in business strategy, particularly for Managed Service Providers (MSPs). They explore how MSPs can leverage AI to enhance client growth, manage risks, and augment employee capabilities. The conversation emphasizes the need for MSPs to become authorities on AI, guiding their clients through the adoption process and demonstrating the practical applications of AI tools. The hosts also highlight the importance of building strong relationships with clients by providing valuable insights and support in navigating the evolving technological landscape.