AI Fluency: Moving from Concept to Practice in Multifamily

In this episode, Chris and Anne speak with Tamela Coval and Tami Siewruk, two of the creators of Multifamily NEXT, a series of hands-on workshops designed to integrate artificial intelligence into the apartment industry. The guests explain that their "hackathon-style" events are moving beyond abstract concepts to help property owners and executives achieve AI fluency and operational efficiency. They emphasize that while AI will not replace humans, it requires a human-in-the-loop approach to maintain brand voice, manage data security, and avoid the pitfalls of "garbage in, garbage out" information. The discussion highlights the necessity for leadership and onsite teams to evolve alongside technology to prevent job displacement. By partnering with vetted implementation providers, the initiative aims to replace fragmented "Frankenstein" tech stacks with streamlined, AI-powered strategies for marketing, leasing, and renewals. The future of AI for real estate professionals is to embrace AI literacy as a standard requirement for the modern workplace.

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