AI Did the Outreach. Humans Absorbed the Damage.
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AI Did the Outreach. Humans Absorbed the Damage.
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Your AI sales tools are working. They are also making sure certain buyers will never work with you.
I watched a seven-step sales process collapse to three with the right AI deployment. I also watched one bad automated outreach guarantee a lost customer for life. Both happened at the same company.
In today's episode I break down what separates the two.
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Trevor Wiseman is Principal Consultant at The Circuit LLC, focused on AI governance, cybersecurity, and business alignment. He brings 25 years of experience in technology, leading IT teams, cybersecurity, and AI initiatives.