AFCON 2025 Shows That Sports are Becoming a Big Business in Africa

As the 35th Africa Cup of Nations reaches the final stages, the organizers are already celebrating a record-breaking tournament.

In this episode, our Nigeria-based reporter Nduka Orjinmo joins Jennifer Zabasajja to talk about the growth of African football, the growing business opportunities for sports on the continent and why changes to the tournament could make it even more attractive to sponsors.

For more stories from the region, subscribe to the Next Africa newsletter here

See omnystudio.com/listener for privacy information.