91 CAS Mktg: Industry Advisory Councils - How and Why to Join Them

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🎙️ Why You Should Join an Accounting Advisory Council

📌 Thinking of getting more involved in shaping the future of accounting tech? In this episode, Roman Villard shares his journey into advisory councils—what they are, why they matter, and how accountants like you can get involved.

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⏱️ Chapters

00:24 – What Are Advisory Boards & Why Do They Exist?

01:58 – From Vendor to Partner: Changing Your Mindset

02:45 – How to Get on a Council: Conferences, Relationships & Visibility

03:43 – The Application & Interview Process Explained

04:26 – Why Join? Impact, Influence & Building Better Tools

05:59 – The Hidden Benefit: Peer Relationships with Other Firm Owners

06:38 – How to Inquire & Get Started with a Council

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✅ What You’ll Learn:

• How advisory councils help shape accounting products and policy
• Tips to transition from viewing vendors as sellers to long-term partners
• Where and how to apply for council roles (including interview tips)
• Why joining a council creates a powerful peer network with other firm owners
• How visibility, feedback, and relationships can open doors

Thanks for listening! Come Say Hi 👋

Full Send | Accounting & Data

LinkedIn: Roman Villard, CPA
X: @FullSendCPA
YouTube: Full Send - Accounting & Data
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