89 To Change or Not to Change: The Truth About Updating Your Book Covers

Should you update your book covers—or leave them as they are? In this episode, Narelle Todd and S.E. Smith unpack the realities of recovering a series, from the artistic struggle of letting go of covers you love to the marketing and financial considerations that come with change. Susan shares her experience updating her Cosmos Gateway series after 15 years, including the unexpected can of worms: dealing with paperbacks, audiobooks, foreign editions, marketing assets, and confused readers. Narelle offers strategies for turning "fugly covers" into a marketing advantage and why sometimes standing out matters more than blending in. If you've ever wondered whether new covers will boost your sales—or just create more headaches—this candid conversation is for you.

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