8 Dispensaries: The Formula Behind Verts' Growth - Ep. 51
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8 Dispensaries: The Formula Behind Verts' Growth - Ep. 51
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How do you scale from one dispensary to 8 locations across multiple states? In this episode of the Dispensary Marketing Podcast, Alex Close, CEO of Verts Neighborhood Cannabis Dispensary, shares the real formula behind multi-state growth. From the early Colorado “Wild West” days to expanding into Missouri and Michigan, he explains why A-players, culture, and smart market selection matter more than flashy marketing.You’ll learn: • Why hiring and retaining A-players is the real advantage • How capped markets create opportunity • Branding vs price in cannabis retail • How loyalty and e-commerce support growthIf you’re a dispensary owner focused on scaling the right way, this episode is for you.-----------------
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