7+ Year 10 Million Dollar Deal Through Pleasant Persistence with Ford Braly (Ep. 4)
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7+ Year 10 Million Dollar Deal Through Pleasant Persistence with Ford Braly (Ep. 4)
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Today's deal is a perfect example of the reason I started this podcast and I hope you really enjoy it. Ford Braly, First Vice President of Investments at Marcus & Millichap, joins me to talk nuance and specifics on one of his favorite deals that lasted over 7 years to finally complete. We'll discuss everything through my SAFE method, details and why it took so long, and end with my game Buy or Sell.
Time Stamps:
(1:22) Ford's Bio and Achievements
(3:15) Why Multi-Family?
(5:07) SAFE Method
(5:17) Sourcing Ford's Deal
(10:52) Time Frame of the Deal
(13:47) Exclusive Agreement Explanation
(17:10) Pursuing This Deal for 6 Years
(18:52) Analysis and Details on the Property
(24:04) Price of Property
(25:57) Then The Storm Came
(32:26) Second Marketing Effort
(36:20) Second Financing Process
(39:56) Financial Details and Due Diligence
(42:43) Exit Strategy
(46:57) Wrapping Up
(49:40) Pleasant Persistence
(50:02) Future of Multi-Family
(52:02) Buy or Sell
(56:17) Where to Find Ford
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Email Ford at: ford.braly@marcusmillichap.com
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Follow Me on Instagram: https://www.instagram.com/kevparrish/