68. Why Consistency Without Strategy Doesn’t Work

Everyone says “just be consistent” but no one explains what that actually means. In this episode, I break down what consistency really looks like in marketing, why it feels so hard, and how to simplify your strategy so it actually sticks.

In this episode I talk about:

• Why “be consistent” is incomplete advice
• The difference between hustle and sustainable structure
• How strategy impacts consistency
• Why trying to do everything leads to burnout
• One simple way to make consistency easier

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