#68: Using Scarcity to Drive Creativity at Sears and Kmart

In this episode, Darren Reinke interviews Ramon Marquez, the COO and CMO of the iconic retail brands Sears and Kmart.

Ramon shares his fascinating journey from selling sweaters in college to rising through the ranks of fashion and retail, working for leading brands like Old Navy, American Eagle, and Abercrombie & Fitch.

He discusses the importance of living the brand, the challenges of fast fashion, and the leadership lessons he's learned through personal growth and reviving storied retail names.

Ramon provides unique insights on fostering creativity through scarcity, the power of empathy and humility in leadership, and the opportunity to breathe new life into beloved brands like Sears and Kmart. This episode is a must-listen for anyone interested in retail, branding, and the mindset of an experienced, purpose-driven executive.