#67: Focus on The Customers of Your Customers to Create Purpose

In this episode, Darren Reinke interviews Alok Chanani, the co-founder and CEO of BuildOps. Alok shares his fascinating journey from serving in the military as a combat engineer to founding a technology company focused on serving the "unsung heroes" of the trades industry.

Alok talked about how he creates a sense of mission by focusing on their customers’ customers, the danger of following a playbook and copying and pasting what your competitors are doing, the value of setting a big, Herculean goal, and much more.