61% of Buyers Use AI to Choose Their Agent (Are You Showing Up?) | Rajeev Sajja

AI isn't the future — it's the present.

In this episode, Rajeev Sajja, Chief AI Officer at BrightMLS, reveals that 61% of consumers are already using AI to evaluate agents — and nearly all of them find it helpful. He breaks down exactly how agents can show up in AI search by optimizing their bio, reviews, and content for Generative Engine Optimization (GEO).

You'll also learn practical use cases for AI in listing prep, marketing, and data analysis — plus a simple 30-day challenge to build real AI skill fast. If you're not adapting to AI, you're falling behind.

🔑 Key Takeaways

• 61% of buyers and sellers use AI to evaluate agents — and nearly all find it helpful.
• AI search (GEO) requires optimizing your bio, reviews, and online profiles with consumer-focused keywords.
• The best AI use cases for agents: listing prep, listing descriptions, data analysis, and repetitive tasks.
• Prompting matters — use frameworks like PRIME (Role, Input, Steps, Expectations).
• "AI is the new UI" — voice and guided search will reshape how platforms work.
• Quality content (blogs, YouTube, public comments) improves AI discoverability.
• Take a 30-day challenge: spend 15 minutes a day experimenting with AI.

🎧 Real Estate AI Flash Podcast: https://podcasts.apple.com/us/podcast/real-estate-ai-flash/id1724020988

💼 Rajeev Sajja on LinkedIn: https://www.linkedin.com/in/rsajja/

🔗 Wisprflow.ai: https://wisprflow.ai/?utm_source=dub.co&utm_medium=affiliate&utm_campaign=AffiliateProgram&via=rajeev-sajja&dub_id=frUdrZd80r6SAGGc

🔗 Listing Description Creator: https://chatgpt.com/g/g-dMibOufbw-reaif-listing-descriptions-creator

🔗 Agent Bio Visibility Optimizer: https://chatgpt.com/g/g-687e4fde4ac48191aa71be5a671951b5-agent-bio-visibility-optimizer

🔗 AI Answer Builder: https://chatgpt.com/g/g-6965a3dcd77481918c8985c7b27f8bb8-ai-answer-builder