6. Inside Travel + Leisure Co.’s Bold Move to Downtown Orlando with Michael Brown

In this episode of The City Playbook, Orlando Economic Partnership President & CEO Tim Giuliani sits down with Michael Brown, President & CEO of Travel + Leisure Co. (Fortune 1000), to talk about the company’s evolving strategy, why they’re moving their headquarters into Downtown Orlando, and how civic leadership can shape neighborhoods and futures.

Tune in to learn:

• Why Travel + Leisure Co. chose Downtown Orlando (west of I-4) and what that means for daytime vibrancy, talent, and the local economy
• How the company became a multi-brand platform during COVID by acquiring the Travel + Leisure brand, plus updates on Sports Illustrated Resorts, Eddie Bauer, and Accor Vacation Club
• Orlando’s true industry footprint: beyond rides and hotels to engineering, finance, IT, construction, corporate operations, and global talent
• The power of proximity: MCO’s connectivity, coast-to-coast access, trails, food, arts, and year-round amenities that attract and retain talent
• Philanthropy and inclusive growth: scholarships and community work in Eatonville and Osceola County, and how corporate action can catalyze long-term neighborhood impact
• The future of American downtowns and how Orlando can win with residential density, culture, and everyday activation
• Leadership lessons on necessary endings, risk, and reinvention inside a public company

Connect with Michael Brown at:
Website: https://www.travelandleisureco.com/
IG: https://www.instagram.com/travelleisureco/#

If you enjoy conversations with the decision makers and difference makers shaping Central Florida’s future, like, comment, and subscribe to The City Playbook.
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Connect with our host Tim at: Social: https://www.instagram.com/timgiuliani/
Website: https://timgiuliani.com/

Brought to you by the Orlando Economic Partnership Learn more: https://orlando.org