475. Lead Cadence: How to Turn the Same Leads Into More Closings
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475. Lead Cadence: How to Turn the Same Leads Into More Closings
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Most loan officers think they need more leads.
In reality, most just need better follow-up.
In this episode, Steve Kyles and Frank Garay break down the lead cadence that can dramatically increase your conversions without adding a single new lead.
You’ll learn:
- Why speed to the lead determines who wins the deal
- The simple 9-touch follow-up strategy that boosts conversions
- How “touch the lead, touch the partner” strengthens agent relationships
- Why consistent follow-up can revive deals months later
If you want more closings, start by converting more of the leads you already have.
Anything worth doing is worth doing badly. Just get started.
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